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Cable News Ratings for Thursday, July 1, 2010

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July 2nd, 2010

Live + Same Day Cable News Daily Ratings for July 1, 2010
P2+ Total Day
FNC – 1,112,000 viewers
CNN – 405,000 viewers
MSNBC – 423,000 viewers
CNBC - 166,000 viewers
HLN - 338,000 viewers

P2+ Prime Time
FNC – 2,139,000 viewers
CNN – 623,000 viewers
MSNBC –825,000 viewers
CNBC – 173,000 viewers
HLN - 652,000 viewers

25-54 Total Day
FNC –299,000 viewers
CNN –166,000 viewers
MSNBC –131,000 viewers
CNBC – 54,000 viewers
HLN - 147,000 viewers

25-54 Prime Time
FNC – 532,000 viewers
CNN – 173,000 viewers
MSNBC –217,000 viewers
CNBC – 81,000 viewers
HLN – 200,000 viewers

35-64 Total Day
FNC – 524,000 viewers
CNN – 170,000 viewers
MSNBC-208,000 viewers
CNBC – 91,000 viewers
HLN - 166,000 viewers

35-64 Prime Time
FNC –1,005,000 viewers
CNN – 273,000 viewers
MSNBC –400,000 viewers
CNBC – 102,000 viewers
HLN –303,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 901,000 viewers (307,000) (496,000)
American Morning- 3069,000 viewers (134,000) (186,000)
Morning Joe- 378,000 viewers (127,000) (182,000)
Squawk Box- 187,000 viewers (50,000) (117,000)
Morning Express w/ Meade- 352,000 viewers (210,000) (217,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 1,953,000 viewers (536,000) (949,000)
Situation Room—573,000 viewers (123,000) (182,000)
Hardball w/ C. Matthews – 587,000 viewers (160,000) (311,000)
Fast Money – 256,000 viewers (68,000) (124,000)
Showbiz Tonight — 244,000 viewers (121,000) (117,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,953,000 viewers (380,000) (783,000)
Situation Room—535,000 viewers (129,000) (169,000)
Ed Show —600,000 viewers (125,000) (283,000)
Mad Money — 97,000 viewers (a scratch w/36,000) (a scratch w/47,000)
Prime News – 218,000 viewers (91,000) (80,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,639,000 viewers (396,000) (788,000)
John King USA – 348,000 viewers (88,000) (142,000)
Hardball w/ C. Matthews – 629,000 viewers (167,000) (337,000)
Kudlow Report– 130,000 viewers (a scratch w/32,000) (64,000)
Issues - 369,000 viewers (129,000) (173,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 2,566,000 viewers (612,000) (1,184,000)
Campbell Brown – 671,000 viewers (161,000) (286,000)
Countdown w/ K. Olbermann – 930,000 viewers (225,000) (471,000)
Cruise Inc.– 138,000 viewers (65,000) (81,000)
Nancy Grace – 752,000 viewers (200,000) (318,000)

9 PM - P2+ (25-54) (35-64)
Hannity – 1,903,000 viewers (506,000) (877,000)
Larry King Live —558,000 viewers (146,000) (230,000)
Rachel Maddow Show —923,000 viewers (229,000) (439,000)
Bio: JW Marriott – 203,000 viewers (85,000) (101,000)
Joy Behar – 723,000 viewers (176,000) (323,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,945,000 viewers (478,000) (951,000)
Anderson Cooper 360 — 640,000 viewers (212,000) (302,000)
Countdown w/ K. Olbermann – 621,000 viewers (196,000) (290,000)
American Greed – 177,000 viewers (92,000) (124,000)
Nancy Grace –507,000 viewers (224,000) (272,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,242,000 viewers (400,000) (639,000)
Anderson Cooper 360 – 479,000 viewers (181,000) (245,000)
Rachel Maddow Show —454,000 viewers (177,000) (232,000)
Mad Money – a scratch w/74,000 viewers (a scratch w/36,000) (a scratch w/50,000)
Showbiz Tonight-- 439,000 viewers (219,000) (232,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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