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Cable News Ratings for Saturday-Sunday, July 3-4, 2010

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July 7th, 2010

Live + Same Day Weekend Ratings
Cable News Ratings July 3, 2010

P2+ Total Day
FNC – 553,000 viewers
CNN – 445,000 viewers
MSNBC – 370,000 viewers
CNBC – 161,000 viewers
HLN –239,000 viewers

P2+ Prime Time
FNC –718,000 viewers
CNN -- 426,000 viewers
MSNBC –441,000 viewers
CNBC – 193,000 viewers
HLN – 263,000 viewers

25-54 Total Day
FNC –134,000 viewers
CNN – 116,000 viewers
MSNBC – 196,000 viewers
CNBC – 77,000 viewers
HLN – 100,000 viewers

25-54 Prime Time
FNC – 130,000 viewers
CNN – 131,000 viewers
MSNBC – 261,000 viewers
CNBC – 78,000 viewers
HLN – 66,000 viewers

35-64 Total Day
FNC – 228,000 viewers
CNN – 181,000 viewers
MSNBC – 174,000 viewers
CNBC – 77,000 viewers
HLN – 117,000 viewers

35-64 Prime Time
FNC – 234,000 viewers
CNN – 194,000 viewers
MSNBC – 211,000 viewers
CNBC – 86,000 viewers
HLN – 89,000 viewers

Cable News Ratings for July 4, 2010
P2+ Total Day
FNC – 530,000 viewers
CNN – 348,000 viewers
MSNBC – 365,000 viewers
CNBC – 126,000 viewers
HLN –200,000 viewers

P2+ Prime Time
FNC –626,000 viewers
CNN -- 356,000 viewers
MSNBC –407,000 viewers
CNBC – a scratch w/113,000 viewers
HLN – 170,000 viewers

25-54 Total Day
FNC –127,000 viewers
CNN – 102,000 viewers
MSNBC – 200,000 viewers
CNBC – 70,000 viewers
HLN – 97,000 viewers

25-54 Prime Time
FNC – 125,000 viewers
CNN – 78,000 viewers
MSNBC – 214,000 viewers
CNBC – a scratch w/48,000 viewers
HLN – 68,000 viewers

35-64 Total Day
FNC – 215,000 viewers
CNN – 164,000 viewers
MSNBC – 214,000 viewers
CNBC – 90,000 viewers
HLN – 120,000 viewers

35-64 Prime Time
FNC – 190,000 viewers
CNN – 150,000 viewers
MSNBC – 250,000 viewers
CNBC – 87,000 viewers
HLN – 95,000 viewers
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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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