Saturday's NASCAR Sprint Cup race from Daytona topped the cable viewership rankings for the week ending July 4. The post-race show was #10, and even its rain delay made it into the top 25!
History's Pawn Stars remained at the top of the "regular" cable programming for the week, followed closely by the other usual cable suspects Royal Pains, Deadliest Catch, Burn Notice, and WWE Raw.
TNT's Memphis Beat slipped about 10% from last week, and the season finale of USA's In Plain Sight popped up into the top 25.
Betty White's Hot in Cleveland just squeaked into the top 40 with an average of 3.068 million viewers for the week.
No numbers yet for the True Blood repeat on Sunday. Will post when I see it.
ESPN World Cup ratings from the week will be online a bit later today in a separate post.
As usual, we have already posted separately quite a bit of data for shows that aren't on the list above. Give our site's search feature near the top right of the site a try.
We always post whatever specific show data we received directly and see via press release or other trade publications. You can subscribe to our RSS feed and we have created a special category (Overnight Cable TV Show Ratings) to group the data we typically post each weekday from @TravisYanan on Twitter. During the week Travis usually posts selected cable results for each weekday, usually late in the afternoon on the east coast (and Friday night data isn't posted until Monday) and he posts the links to that info on his Twitter account to the info on Marc Berman's PI Forums.
Top 25 cable shows for the week ending July 4, 2010:
|Rank||Shows||Net||Day||Time||Viewers Live+SD (000)|
|1||SPRINT CUP RACING/DAYTONA||TNT||SATURDAY||9:08 PM||6,127|
|2||PAWN STARS||HIST||MONDAY||10:30 PM||5,438|
|3||ROYAL PAINS||USA||THURSDAY||10:00 PM||5,321|
|4||DEADLIEST CATCH||DISC||TUESDAY||9:00 PM||5,243|
|5||BURN NOTICE||USA||THURSDAY||9:00 PM||5,213|
|6||PAWN STARS||HIST||MONDAY||10:00 PM||5,099|
|7||WWE RAW||USA||MONDAY||10:00 PM||4,558|
|8||WWE RAW||USA||MONDAY||9:00 PM||4,529|
|9||AMERICAN PICKERS||HIST||MONDAY||9:00 PM||4,083|
|10||NASCAR POST RACE SHOW||TNT||SATURDAY||12:53 AM||4,068|
|13||MEMPHIS BEAT||TNT||TUESDAY||10:00 PM||3,995|
|15||IN PLAIN SIGHT||USA||WEDNESDAY||10:00 PM||3,850|
|18||SKY HIGH||DSNY||THURSDAY||8:00 PM||3,775|
|21||FAMILY GUY||ADSM||WEDNESDAY||11:30 PM||3,662|
|25||SPRINT CUP RAIN DELAY||TNT||SATURDAY||7:30 PM||3,550|
Nielsen Ratings Data: ©2010 The Nielsen Company. All Rights Reserved. All ratings above Live+SD (live viewing plus same day DVR viewing)