ABC is Daytime’s No. 1 Network With Women 18-49, Extending Streak to 13 Straight Weeks

Categories: Daytime and Soap Opera TV Ratings,Network TV Press Releases

Written By

July 22nd, 2010

via press release:

July 22, 2010

Fringe Ratings Report: ABC Daytime Programming - Week of July 12, 2010

ABC is Daytime’s No. 1 Network With Women 18-49,
Extending Streak to 13 Straight Weeks

The View” Posts Its Best Delivery in More Than 3 Months
in Women 18-34 and More Than 2 Months in Women 18-49

ABC Delivers 2 of Daytime’s Top 3 Programs in Both Key Women

ABC Daytime

  • ABC ranked as Daytime’s No. 1 network with Women 18-49 (1.1 rating/703,000), marking the net’s 13th consecutive weekly win.

  • The View” hit a 14-week high in Women 18-34 (0.8 rating/282,000) and a 9-week high in Women 18-49 (1.2 rating/818,000) – since the weeks of 4/5/10 and 5/10/10, respectively.

  • In Women 18-34, ABC aired 2 of Daytime’s Top 3 programs: General Hospital” (No. 2 – 0.9 rating/291,000) and The View(No. 3T – 0.8 rating/282,000).
  • In Women 18-49, ABC claimed 2 of the week’s Top 3 Daytime programs: The View” (No. 2T – 1.2 rating/818,000) and General Hospital(No. 2T – 1.2 rating/768,000).

Following are the Daytime Lineup averages, plus Top 5 Programs Ranks – Week of July 12, 2010:

Daytime Rank:        Total Viewers Women 18-49 (Rtg/000s)

No. 1 CBS    3.53 million        No. 1 ABC    1.1/703,000

No. 2 ABC    2.68 million No. 2 CBS    1.1/697,000

No. 3 NBC    2.39 million        No. 3 NBC    0.9/600,000

Top 5 Daytime Programs in Women 18-49 (rank based on rating)

Program Net Rtg/000s

The Young & The Restless   CBS             1.7/1.14 million

The View                   ABC             1.2/818,000

General Hospital           ABC             1.2/768,000

Bold & the Beautiful       CBS             1.1/724,000

Price is Right             CBS             1.0/658,000

Source: NTI, Live + Same Day:  Week of 7/12/10. All ranks based on rating unless otherwise noted. “Price is Right” based on 11:00 a.m.-12:00 p.m. average. Ties are based on rating.

 
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