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Cable News Ratings for Friday, July 23, 2010

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July 26th, 2010

Live + Same Day Cable News Daily Ratings for July 23, 2010
P2+ Total Day
FNC – 1,106,000 viewers
CNN – 423,000 viewers
MSNBC – 379,000 viewers
CNBC - 183,000 viewers
HLN - 269,000 viewers

P2+ Prime Time
FNC – 2,076,000 viewers
CNN – 448,000 viewers
MSNBC –710,000 viewers
CNBC – 179,000 viewers
HLN - 402,000 viewers

25-54 Total Day
FNC –309,000 viewers
CNN –144,000 viewers
MSNBC –122,000 viewers
CNBC – 61,000 viewers
HLN - 124,000 viewers

25-54 Prime Time
FNC – 520,000 viewers
CNN – 122,000 viewers
MSNBC –219,000 viewers
CNBC – 76,000 viewers
HLN – 133,000 viewers

35-64 Total Day
FNC – 509,000 viewers
CNN – 198,000 viewers
MSNBC - 179,000 viewers
CNBC – 95,000 viewers
HLN - 158,000 viewers

35-64 Prime Time
FNC –890,000 viewers
CNN – 216,000 viewers
MSNBC –355,000 viewers
CNBC – 109,000 viewers
HLN –205,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,038,000 viewers (345,000) (542,000)
American Morning- 394,000 viewers (175,000) (211,000)
Morning Joe- 362,000 viewers (90,000) (180,000)
Squawk Box- 154,000 viewers (48,000) (109,000)
Morning Express w/ Meade- 277,000 viewers (172,000) (190,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 1,798,000 viewers (465,000) (778,000)
Situation Room—640,000 viewers (169,000) (212,000)
Hardball w/ C. Matthews – 494,000 viewers (121,000) (245,000)
Fast Money– 151,000 viewers (a scratch w/51,000) (71,000)
Options Action (CNBC) – a scratch w/116,000 viewers (a scratch w/50,000 viewers) (64,000)
Showbiz Tonight — 186,000 viewers (92,000) (93,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,477,000 viewers (265,000) (543,000)
Situation Room—479,000 viewers (126,000) (143,000)
Ed Show —582,000 viewers (137,000) (314,000)
Mad Money —a scratch w/122,000 viewers (55,000) (74,000)
Prime News – 251,000 viewers (103,000) (158,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,330,000 viewers (342,000) (645,000)
John King USA – 384,000 viewers (119,000) (148,000)
Hardball w/ C. Matthews – 543,000 viewers (174,000) (267,000)
Kudlow Report– 127,000 viewers (a scratch w/28,000) (54,000)
Issues - 377,000 viewers (169,000) (220,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 2,690,000 viewers (664,000) (1,195,000)
Campbell Brown – 443,000 viewers (99,000) (227,000)
Countdown w/ K. Olbermann – 835,000 viewers (245,000) (429,000)
Movie: Wall Street– 141,000 viewers (a scratch w/52,000) (74,000)
Nancy Grace – 493,000 viewers (175,000) (297,000)

9 PM - P2+ (25-54) (35-64)
Hannity– 1,860,000 viewers (450,000) (791,000)
Larry King Live —430,000 viewers (125,000) (176,000)
Rachel Maddow Show —896,000 viewers (234,000) (418,000)
Movie: Wall Street – 209,000 viewers (85,000) (132,000)
Joy Behar – 463,000 viewers (134,000) (223,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,657,000 viewers (445,000) (682,000)
Anderson Cooper 360 — 470,000 viewers (143,000) (246,000)
Countdown w/ K. Olbermann – 399,000 viewers (177,000) (218,000)
Movie: Wall Street – 188,000 viewers (90,000) (121,000)
Nancy Grace –286,000 viewers (107,000) (117,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,231,000 viewers (405,000) (619,000)
Anderson Cooper 360 – 381,000 viewers (150,000) (231,000)
Rachel Maddow Show —341,000 viewers (186,000) (156,000)
Movie: Wall Street - 164,000 viewers (109,000) (88,000)
Showbiz Tonight-- 285,000 viewers (105,000) (146,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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