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Tuesday Cable: Deadliest Catch, Covert Affairs, White Collar, Pretty Little Liars, Teen Mom & More

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July 28th, 2010

Deadliest Catch stayed strong, particularly with adults 18-49 where it was down only a tenth from last week to a 2.3 rating, tops for  Tuesday night's cable.

Pretty Little Liars' 2.52 million viewers wasn't much of a drop from last week, but it is continuing to bleed with its target demo of women 18-34  dropping  from a 2.5 rating two weeks ago  to a 2.1 last week, to a 1.9 last night.  By comparison, last night MTV's Teen Mom had a 3.6 rating in that demographic.

Probably too early to start wringing your hands, but Covert Affairs dropped off from its levels the first couple of weeks.  Last week it had 5.2 million and a 1.6 rating with adults 18-49, last night that was down to 4.8 million and a 1.4, still great numbers compared to a lot of cable.

Things are more gloomy for White Collar though, it continued to drop, last night to 3.7 million viewers and a 1.0 rating with adults 18-49 -- the same 18-49 rating the season premiere of The Colony pulled on Discovery.

Those numbers and many more via Travis Yanan:

Tuesday Cable Finals:

Pretty Little Liars (8pm)
- 2.516 million viewers
- 1.6/3 HH
- 0.9/3 A18-49
- 1.9/7 W18-34
- 3.5/14 T12-17

Make It or Break It
- 1.664 million viewers
- 1.0/2 HH
- 0.5/1 A18-49
- 1.0/3 W18-34
- 2.1/7 T12-17

Gene Simmons Family Jewels (9:30pm)
- 1.042 million viewers
- 0.7/1 HH
- 0.5/2 A18-49

Deadliest Catch (9pm, 61 minutes)
- 4.904 million viewers
- 2.9/5 HH
- 2.3/7 A18-49

The Colony (59 minutes)
- 2.134 million viewers
- 1.3/2 HH
- 1.0/3 A18-49

Chopped
- 2.047 million viewers
- 1.3/2 HH
- 0.8/3 A18-49

Rescue Me (10pm, 61 minutes)
- 1.261 million viewers
- 0.9/2 HH
- 0.6/2 A18-49

Teen Mom (10pm)
- 2.843 million viewers
- 2.0/4 HH
- 1.5/5 A18-49
- 3.6/11 W18-34

Deadliest Warrior (10pm)
- 1.497 million viewers
- 1.0/2 HH
- 0.5/2 A18-49

Warehouse 13 (9pm)
- 2.483 million viewers
- 1.4/2 HH
- 0.8/2 A18-49

WWE NXT (10pm, 66 minutes)
- 1.431 million viewers
- 0.9/2 HH
- 0.4/1 A18-49

Little Couple (10pm)
- 1.094 million viewers
- 0.8/1 HH
- 0.3/1 A18-49

Little Couple (10:30pm)
- 1.171 million viewers
- 0.9/2 HH
- 0.4/1 A18-49

Hawthorne
- 2.635 million viewers
- 1.8/3 HH
- 0.8/2 A18-49

Memphis Beat
- 3.184 million viewers
- 2.1/4 HH
- 0.8/2 A18-49

Unnatural History (8pm)
- 1.224 million viewers
- 0.8/1 HH
- 0.2/1 A18-49
- 1.1/4 T12-17
- 1.4/5 K2-11

White Collar
- 3.723 million viewers
- 2.5/4 HH
- 1.0/3 A18-49

Covert Affairs
- 4.830 million viewers
- 3.1/6 HH
- 1.4/4 A18-49

--
http://travisyanan.blogspot.com/
Twitter: http://twitter.com/travisyanan

 
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