‘Big Brother’ Wins Time Period in Viewers, Adults 18-49 and Adults 25-54

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

“BIG BROTHER WEDNESDAY” WINS TIME PERIOD IN VIEWERS,

ADULTS 18-49 AND ADULTS 25-54

“Big Brother” Posts Gains Over Last Week and Last Year

BIG BROTHER WEDNESDAY won its time period in viewers, adults 18-49 and adults 25-54, posting increases over last week and last year, according to Nielsen preliminary live plus same day ratings for July 28.

BIG BROTHER WEDNESDAY was first in households (4.1/08), viewers (6.63m), adults 25-54 (2.7/09), adults 18-49 (2.2/08) and second in adults 18-34 (1.8/07).  Compared to last week, BIG BROTHER WEDNESDAY was up +5% in households (from 3.9/07), +4% in adults 25-54 (from 2.6/08), even in both adults 18-49 and adults 18-34 and added +130,000 viewers (from 6.50m, +2%).

Versus the comparable broadcast last year (on Tuesday, July 28, at 9:00 PM), BIG BROTHER WEDNESDAY was up +8% in households (from 3.8/06), +4% in adults 25-54 (from 2.6/07), +5% in adults 18-49 (from 2.1/06), +6% in adults 18-34 (from 1.7/06) and added +550,000 viewers (from 6.08m, +9%).

Updated Wednesday ratings will be available this afternoon.

blog comments powered by Disqus