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Cable News Ratings for Tuesday, August 10, 2010

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August 11th, 2010

After coming in last in adults 25-54 in primetime on Monday, on Tuesday night CNN bounced-back to third place.

Live + Same Day Cable News Daily Ratings for August 10, 2010
P2+ Total Day
FNC – 1,204,000 viewers
CNN – 420,000 viewers
MSNBC – 407,000 viewers
CNBC – 174,000 viewers
HLN - 337,000 viewers

P2+ Prime Time
FNC – 2,341,000 viewers
CNN – 548,000 viewers
MSNBC –899,000 viewers
CNBC – 153,000 viewers
HLN - 562,000 viewers

25-54 Total Day
FNC –334,000 viewers
CNN –137,000 viewers
MSNBC –124,000 viewers
CNBC – 59,000 viewers
HLN – 147,000 viewers

25-54 Prime Time
FNC – 620,000 viewers
CNN – 192,000 viewers
MSNBC –278,000 viewers
CNBC – 83,000 viewers
HLN – 150,000 viewers

35-64 Total Day
FNC – 540,000 viewers
CNN – 194,000 viewers
MSNBC – 199,000 viewers
CNBC – 93,000 viewers
HLN – 185,000 viewers

35-64 Prime Time
FNC –1,069,000 viewers
CNN – 279,000 viewers
MSNBC –467,000 viewers
CNBC – 83,000 viewers
HLN –268,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 923,000 viewers (283,000) (435,000)
American Morning- 320,000 viewers (115,000) (161,000)
Morning Joe- 383,000 viewers (106,000) (177,000)
Squawk Box- 112,000 viewers (38,000) (78,000)
Morning Express w/ Meade- 381,000 viewers (216,000) (260,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,118,000 viewers (567,000) (917,000)
Situation Room—516,000 viewers (126,000) (207,000)
Hardball w/ C. Matthews – 547,000 viewers (163,000) (244,000)
Fast Money– 168,000 viewers (a scratch w/42,000) (100,000)
Showbiz Tonight — 171,000 viewers (a scratch w/45,000) (56,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,154,000 viewers (452,000) (830,000)
Situation Room—542,000 viewers (167,000) (244,000)
Ed Show —647,000 viewers (169,000) (299,000)
Mad Money —a scratch w/118,000 viewers (a scratch w/48,000) (82,000)
Prime News – 341,000 viewers (121,000) (148,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,721,000 viewers (522,000) (887,000)
John King USA – 449,000 viewers (150,000) (229,000)
Hardball w/ C. Matthews – 548,000 viewers (142,000) (248,000)
Kudlow Report– 126,000 viewers (a scratch w/34,000) (a scratch w/43,000)
Issues - 525,000 viewers (166,000) (257,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 3,104,000 viewers (825,000) (1,431,000)
Rick’s List –483,000 viewers (154,000) (257,000)
Countdown w/ K. Olbermann – 1,104,000 viewers (301,000) (599,000)
Pixar Story–115,000 viewers (64,000) (63,000)
Nancy Grace – 772,000 viewers (206,000) (361,000)

9 PM - P2+ (25-54) (35-64)
Hannity– 2,220,000 viewers (570,000) (1,022,000)
Larry King Live —584,000 viewers (216,000) (293,000)
Rachel Maddow Show —926,000 viewers (270,000) (440,000)
Pixar Story – 156,000 viewers (111,000) (87,000)
Joy Behar – 562,000 viewers (132,000) (238,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,696,000 viewers (463,000) (752,000)
Anderson Cooper 360 — 575,000 viewers (204,000) (286,000)
Countdown w/ K. Olbermann – 662,000 viewers (259,000) (355,000)
American Greed – 189,000 viewers (73,000) (99,000)
Nancy Grace –389,000 viewers (117,000) (217,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,361,000 viewers (459,000) (775,000)
Anderson Cooper 360 – 441,000 viewers (201,000) (239,000)
Rachel Maddow Show —352,000 viewers (110,000) (202,000)
Mad Money - a scratch w/54,000 viewers (a scratch w/31,000) (a scratch w/38,000)
Showbiz Tonight-- 322,000 viewers (149,000) (185,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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