'Nightline' Bests "Letterman" 17 Consecutive Weeks in Total Viewers

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

August 12th, 2010

via press release:

Nightline” BESTS “LETTERMAN” 17 CONSECUTIVE WEEKS
IN TOTAL VIEWERS—FIRST TIME IN 11 YEARS

Nightline” IS #1 SEASON TO DATE IN TOTAL VIEWERS

YEAR TO YEAR, “Nightline” GROWS +11% AMONG A25-54

AND +2% IN TOTAL VIEWERS

For the 17th consecutive week, ABC News’ “Nightline” has outperformed CBS’ “Late Show with David Letterman” among Total Viewers, according to Nielsen Media Research. The last time this happened was in 1999. Additionally, “Nightline” is in first place for the full season to date, with 3.75 million Total Viewers, outperforming “Letterman” and NBC’s “Tonight Show with Jay Leno.” For the week of August 2, 2010, “Nightline” ranked second among A25-54, A18-49 and Total Viewers. “Letterman” posted its lowest demo delivery of the season and lowest Total Viewer delivery since the week of 5/29/09.

Compared to the same week last year, “Nightline” grew the most (+11%) versus the competition among A25-54. “Nightline” also increased +1% year to year among A18-49, while “The Tonight Show” declined -13%. Among Total Viewers, “Nightline” grew +2%, while “Letterman” decreased -4%.

Week to week, “Nightline” increased +8% among A18-49, while “The Tonight Show” declined -2% and “Letterman” decreased -5%. Among A25-54, “Nightline” also grew +5%, while “The Tonight Show” decreased -5% and “Letterman” declined -1%. “Nightline” grew +1% among Total Viewers week to week, while “The Tonight Show” decreased -6%.

ABC News’ “Nightline” is anchored by Cynthia McFadden, Terry Moran and Martin Bashir. John Donvan and Vicki Mabrey are correspondents. James Goldston is the executive producer. The program airs weeknights at 11:35 p.m., ET on the ABC Television Network.

(Week of August 2, 2010)

TOTAL VIEWERS A25-54(000)/Rtg A18-49(000)/Rtg

ABC “Nightline”         3,330,000     1,360,000/ 1.1   1,090,000/ .8

CBS “Late Show”         2,830,000     1,190,000/ 1.0     910,000/ .7

NBC “Tonight”           3,850,000     1,600,000/ 1.3   1,290,000/1.0

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 & Adults 18-49 Live+SD weeks of 8/02/10,  7/26/10 & 8/3/09. Live+7 (where available) & Live+SD for STD (9/21/09-08/08/10).

 
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