Finally! The New York Times Busts The ‘Cord Cutting’ Myth It Helped Create
Things have come full circle. After being a major factor in creating the ‘cord-cutting’ myth to begin with, the New York Times today got around to a little myth-busting.
These are confusing times in the living room. The proliferation of Internet video has led to much talk of “cord-cutting” — a term that has come to mean canceling traditional pay TV and replacing it with programming from a grab bag of online sources.
But so far Americans are not doing this in any meaningful numbers. “Nor is there any evidence of it emerging in the near future,” said Bruce Leichtman, the president of Leichtman Research Group, which studies consumer media habits.
The story notes (as our commenters often do) that cord-cutting, or at least considering it, isn’t quite as mythical with younger people.