‘Big Brother’ Posts Best Sunday Numbers Since April 2008

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

“BIG BROTHER” POSTS BEST SUNDAY DELIVERIES IN VIEWERS AND ADULTS 18-49 SINCE “BIG BROTHER 9” IN APRIL 2008

Against Increased Competition, “Big Brother” Posts Gains Over Last Week in Viewers, Adults 18-49 and Adults 18-34

BIG BROTHER posted its best Sunday deliveries in viewers and adults 18-49 since April 13, 2008 (“Big Brother 9”), according to Nielsen preliminary live plus same day ratings for August 29, a night that included “The Primetime Emmy Awards” on NBC and pre-season NFL Football on FOX.

BIG BROTHER SUNDAY (4.6/08, 7.85m) averaged a 3.3/09 in adults 25-54, 2.8/08 in adults 18-49 and 2.4/08 in adults 18-34.  Compared to last week, BIG BROTHER SUNDAY was up +5% in households (from 4.4/08), +8% in adults 18-49 (from 2.6/08), +9% in adults 18-34 (from 2.2/07), even in adults 25-54 and added +120,000 viewers (from 7.73m, +2%).

Compared to the same night last year (when the program did not air against the Emmy Awards), BIG BROTHER SUNDAY was up +2% in households (from 4.5/08), +6% in adults 25-54 (from 3.1/08), +8% in adults 18-49 (from 2.6/08), +20% in adults 18-34 (from 2.0/06) and added +410,000 viewers (from 7.44m, +6%).

Updated Sunday ratings will be available tomorrow.

blog comments powered by Disqus