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Cable News Ratings for Thursday, September 2, 2010

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September 3rd, 2010

Live + Same Day Cable News Daily Ratings for September 2, 2010
P2+ Total Day
FNC – 1,085,000 viewers
CNN – 400,000 viewers
MSNBC – 428,000 viewers
CNBC – 168,000 viewers
HLN - 263,000 viewers

P2+ Prime Time
FNC – 1,673,000 viewers
CNN – 516,000 viewers
MSNBC –892,000 viewers
CNBC – 194,000 viewers
HLN - 387,000 viewers

25-54 Total Day
FNC –294,000 viewers
CNN –126,000 viewers
MSNBC –124,000 viewers
CNBC – a scratch w/42,000 viewers
HLN – 120,000 viewers

25-54 Prime Time
FNC – 399,000 viewers
CNN – 167,000 viewers
MSNBC –268,000 viewers
CNBC – a scratch w/42,000 viewers
HLN – 115,000 viewers

35-64 Total Day
FNC – 506,000 viewers
CNN – 187,000 viewers
MSNBC – 210,000 viewers
CNBC – 80,000 viewers
HLN – 150,000 viewers

35-64 Prime Time
FNC –783,000 viewers
CNN – 259,000 viewers
MSNBC –464,000 viewers
CNBC – 99,000 viewers
HLN –191,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 982,000 viewers (344,000) (508,000)
American Morning- 337,000 viewers (135,000) (163,000)
Morning Joe- 361,000 viewers (102,000) (179,000)
Squawk Box- 147,000 viewers (64,000) (89,000)
Morning Express w/ Meade- 289,000 viewers (173,000) (192,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,055,000 viewers (490,000) (936,000)
Situation Room—475,000 viewers (129,000) (182,000)
Hardball w/ C. Matthews – 526,000 viewers (118,000) (231,000)
Fast Money– 164,000 viewers (a scratch w/28,000) (56,000)
Showbiz Tonight — 218,000 viewers (81,000) (126,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,743,000 viewers (304,000) (672,000)
Situation Room—465,000 viewers (147,000) (233,000)
Ed Show —716,000 viewers (186,000) (328,000)
Mad Money —a scratch w.86,000 viewers (a scratch w/41,000) (46,000)
Prime News – 201,000 viewers (91,000) (145,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,632,000 viewers (416,000) (775,000)
John King USA – 419,000 viewers (122,000) (225,000)
Hardball w/ C. Matthews – 660,000 viewers (222,000) (339,000)
Kudlow Report–a scratch w/73,000 viewers (a scratch w/21,000) (a scratch w/32,000)
Issues - 366,000 viewers (35,000) (241,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 2,372,000 viewers (511,000) (1,074,000)
Rick’s List –479,000 viewers (164,000) (250,000)
Countdown w/ K. Olbermann – 1,014,000 viewers (326,000) (513,000)
Boomers!–152,000 viewers (a scratch w/24,000) (72,000)
Nancy Grace – 594,000 viewers (166,000) (302,000)

9 PM - P2+ (25-54) (35-64)
Hannity– 1,452,000 viewers (391,000) (720,000)
Larry King Live —543,000 viewers (161,000) (241,000)
Rachel Maddow Show —1,073,000 viewers (292,000) (546,000)
Boomers! – 220,000 viewers (a scratch w/34,000) (88,000)
Joy Behar – 330,000 viewers (102,000) (149,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,196,000 viewers (295,000) (555,000)
Anderson Cooper 360 — 525,000 viewers (177,000) (286,000)
Countdown w/ K. Olbermann – 589,000 viewers (184,000) (332,000)
Mob Money – 208,000 viewers (66,000) (137,000)
Nancy Grace –252,000 viewers (83,000) (127,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,106,000 viewers (368,000) (607,000)
Anderson Cooper 360 – 366,000 viewers (119,000) (195,000)
Rachel Maddow Show —459,000 viewers (144,000) (237,000)
Mad Money - a scratch w/78,000 viewers (a scratch w/21,000) (a scratch w/38,000)
Showbiz Tonight-- 371,000 viewers (125,000) (201,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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