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Cable News Ratings for Friday, September 3, 2010

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September 7th, 2010

Live + Same Day Cable News Daily Ratings for September 3, 2010
P2+ Total Day
FNC – 1,107,000 viewers
CNN – 379,000 viewers
MSNBC – 384,000 viewers
CNBC – 181,000 viewers
HLN - 242,000 viewers

P2+ Prime Time
FNC – 1,714,000 viewers
CNN – 527,000 viewers
MSNBC –582,000 viewers
CNBC – 130,000 viewers
HLN - 405,000 viewers

25-54 Total Day
FNC –291,000 viewers
CNN –125,000 viewers
MSNBC –124,000 viewers
CNBC – 53,000 viewers
HLN – 103,000 viewers

25-54 Prime Time
FNC – 355,000 viewers
CNN – 149,000 viewers
MSNBC –178,000 viewers
CNBC – 63,000 viewers
HLN – 119,000 viewers

35-64 Total Day
FNC – 500,000 viewers
CNN – 192,000 viewers
MSNBC – 179,,000 viewers
CNBC – 91,000 viewers
HLN – 128,000 viewers

35-64 Prime Time
FNC –716,000 viewers
CNN – 244,000 viewers
MSNBC –281,000 viewers
CNBC – 79,000 viewers
HLN –189,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,054,000 viewers (369,000) (570,000)
American Morning- 278,000 viewers (119,000) (184,000)
Morning Joe- 348,000 viewers (84,000) (164,000)
Squawk Box- 146,000 viewers (63,000) (103,000)
Morning Express w/ Meade- 285,000 viewers (158,000) (192,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 1,914,000 viewers (454,000) (849,000)
Situation Room—626,000 viewers (173,000) (249,000)
Hardball w/ C. Matthews – 504,000 viewers (172,000) (234,000)
Fast Money– **5:00-5:30pm**204,000 viewers (a scratch w/34,000) (85,000)
Options Action — **5:30-6:00pm**a scratch with121,000 viewers (a scratch with 22,000) (61,000)
Showbiz Tonight — 140,000 viewers (61,000) (82,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 1,855,000 viewers (368,000) (683,000)
Situation Room—482,000 viewers (149,000) (192,000)
Ed Show —631,000 viewers (195,000) (348,000)
Mad Money —a scratch w.79,000 viewers (a scratch w/22,000) (34,000)
Prime News – 240,000 viewers (75,000) (147,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,364,000 viewers (312,000) (618,000)
John King USA – 411,000 viewers (125,000) (212,000)
Hardball w/ C. Matthews – 586,000 viewers (155,000) (294,000)
Kudlow Report–a scratch w/74,000 viewers (a scratch w/18,000) (a scratch w/31,000)
Issues - 338,000 viewers (108,000) (206,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 2,069,000 viewers (439,000) (890,000)
Rick’s List –424,000 viewers (131,000) (186,000)
Countdown w/ K. Olbermann – 906,000 viewers (210,000) (424,000)
Big Brothers, Big Business- a scratch w/114,000 viewers (60,000) (63,000)
Nancy Grace – 639,000 viewers (171,000) (283,000)

9 PM - P2+ (25-54) (35-64)
Hannity– 1,744,000 viewers (351,000) (708,000)
Larry King Live —530,000 viewers (131,000) (242,000)
MSNBC Investigates —368,000 viewers (132,000) (213,000)
Big Brother, Big Business – a scratch with 78,000 viewers (a scratch w/ 36,000) (a scratch w/ 46,000)
Joy Behar – 315,000 viewers (90,000) (150,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,320,000 viewers (275,000) (549,000)
Anderson Cooper 360 — 627,000 viewers (184,000) (304,000)
MSNBC Investigates – 473,000 viewers (192,000) (207,000)
Madoff Behind Bars – 198,000 viewers (93,000) (129,000)
Nancy Grace –297,000 viewers (106,000) (147,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,022,000 viewers (263,000) (445,000)
Anderson Cooper 360 – 374,000 viewers (128,000) (190,000)
MSNBC Investigates —487,000 viewers (272,000) (238,000)
Mad Money - a scratch w/92,000 viewers (a scratch w/48,000) (61,000)
Showbiz Tonight—213,000 viewers (82,000) (98,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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