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Cable News Ratings for Monday, September 27, 2010

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September 28th, 2010

Live + Same Day Cable News Daily Ratings for September 27, 2010
P2+ Total Day
FNC – 1,205000 viewers
CNN – 360,000 viewers
MSNBC – 488,000 viewers
CNBC – 178,000 viewers
HLN - 250,000 viewers

P2+ Prime Time
FNC – 2,270,000 viewers
CNN – 343,000 viewers
MSNBC –867,000 viewers
CNBC – a scratch w/ 117,000 viewers
HLN - 335,000 viewers

25-54 Total Day
FNC –303,000 viewers
CNN –106,000 viewers
MSNBC –118,000 viewers
CNBC – a scratch w/ 51,000 viewers
HLN – 117,000 viewers

25-54 Prime Time
FNC – 490,000 viewers
CNN – 106,000 viewers
MSNBC –249,000 viewers
CNBC – a scratch w/ 43,000 viewers
HLN – 118,000 viewers

35-64 Total Day
FNC – 557,000 viewers
CNN – 153,000 viewers
MSNBC – 189,000 viewers
CNBC – 90,000 viewers
HLN – 133,000 viewers

35-64 Prime Time
FNC – 1,058,000 viewers
CNN – 163,000 viewers
MSNBC –430,000 viewers
CNBC – 58,000 viewers
HLN –190,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 976,000 viewers (324,000) (501,000)
American Morning- 303,000 viewers (115,000) (168,000)
Morning Joe- 300,000 viewers (108000) (163,000)
Squawk Box- 161,000 viewers (71,000) (104,000)
Morning Express w/ Meade- 303,000 viewers (170,000) (191,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,129,000 viewers (538,000) (929,000)
Situation Room—48,000 viewers (119,000) (176,000)
Hardball w/ C. Matthews – 485,000 viewers (119,000) (182,000)
Fast Money– 237,000 viewers (57,000) (134,000)
Showbiz Tonight — 165,000 viewers (79,000) (113,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,076,000 viewers (386,000) (797,000)
Situation Room—428,000 viewers (73,000) (134,000)
Ed Show —723,000 viewers (145,000) (327,000)
Mad Money — 148,000 viewers (a scratch w/45,000) (76,000)
Prime News – 208,000 viewers (81,000) (117,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,746,000 viewers (400,000) (789,000)
John King USA – 337,000 viewers (89,000) (120,000)
Hardball w/ C. Matthews – 762,000 viewers (197,000) (392,000)
Education Nation: Special Event (7PM- 7:30PM)– 170,000 viewers (58,000) (119,000)
Kudlow Report (7:30PM-8PM)– 131,000 viewers (a scratch w/ 21,000) (61,000)
Issues - 358,000 viewers (130,000) (201,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 3,014,000 viewers (678,000) (1,417,000)
Rick’s List –311,000 viewers (102,000) (135,000)
Countdown w/ K. Olbermann – 892,000 viewers (232,000) (466,000)
Buffett and Gates – scratch w/96,000 viewers (a scratch w/ 19,000) (a scratch w/ 45,000)
Nancy Grace – 473,000 viewers (153,000) (250,000)

9 PM - P2+ (25-54) (35-64)
Hannity–1,963,000 viewers (431,000) (939,000)
Larry King Live —298,000 viewers (94,000) (141,000)
Rachel Maddow Show —778,000 viewers (250,000) (411,000)
Biography: Richard Branson – a scratch w/118,000 viewers (a scratch w/ 34,000) (a scratch w/49,000)
Joy Behar – 278,000 viewers (93,000) (179,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,830,000 viewers (360,000) (815,000)
Anderson Cooper 360 — 420,000 viewers 122,000) (213,000)
Last Word w/ L.O’Donnell – 928,000 viewers (266,000) (412,000)
Mob Money – 138,000 viewers (77,000) (81,000)
Nancy Grace –285,000 viewers (121,000) (160,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,061,000 viewers (345,000) (618,000)
Anderson Cooper 360 – 302,000 viewers (80,000) (105,000)
Countdown w/ K. Olbermann —465,000 viewers (136,000) (214,000)
Mad Money - a scratch w/5,000 viewers (a scratch w/ 19,000) (a scratch w/21,000)
Showbiz Tonight-- 284,000 viewers (119,000) (129,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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