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ESPN’s Football Season Run On Top Cable Primetime Ratings Continues

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September 28th, 2010

Monday Night Football, NASCAR and miscellaneous College Football games kept ESPN at the top of the cable primetime adults 18-49 ratings and average viewership rankings. Disney was second in primetime average viewership, while USA was second in adults 18-49 in primetime.

Expect ESPN to stay at or near the top of the cable ratings as long as football season continues. It could be challenged for a few weeks if TBS gets a good matchup/series during the baseball playoffs.

Live sports come and go, but SpongeBob is forever. Nickelodeon remained at the top of the total day average viewership rankings.

For the week's top 25 individual cable programs click here.

Prime-time Average Viewers (Live+SD) Week of September 20-26, 2010

Network (000s)
ESPN 3,932
DSNY 2,506
USA 2,244
FOXN 1,886
HIST 1,638
NAN 1,572
TNT 1,399
TOON 1,396
TBSC 1,357
A&E 1,274
MTV 1,174
SYFY 1,163
TLC 1,141
HGTV 1,112
FX 1,103
LIFE 1,014
FOOD 1,011
FAM 1,009
TRU 979
CMDY 955
DISC 932
AMC 874
TVLD 818
SPK 802
NKJR 777

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Adults 18-49 Prime-time Average (Live+SD)

Network (000s)
ESPN 1,903
USA 790
HIST 789
MTV 776
TBSC 757
FX 690
TNT 651
CMDY 610
TLC 604
A&E 550
FOOD 513
SYFY 503
TRU 494
FAM 481
DISC 479
DSNY 464
SPK 454
LIFE 448
NAN 425
EN 408
HGTV 395
BRAV 392
AMC 353
BET 350
OXYG 345

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Total Day Average Viewers (Live+SD)

Network (000s)
NICK 2,041
DSNY 1,541
NAN 1,502
ESPN 1,464
TNT 1,157
ADSM 1,143
USA 1,131
FOXN 1,068
TOON 1,005
HIST 866
TBSC 795
A&E 721
HGTV 671
TRU 665
TVLD 613
FOOD 609
DISC 604
LIFE 595
FX 590
MTV 574
TLC 539
FAM 523
SPK 521
SYFY 519
NKJR 517

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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

Cable Channel Abbreviations: NICK = Nickelodeon, NAN = Nick At Nite, TOON = Cartoon Network, ADSM = Adult Swim, TRU = truTV, LIFE = Lifetime, NKJR - Nick Jr., FAM = ABC Family, TVLD = TV Land, FOXN = Fox News, TBSC = TBS, DISC = Discovery

 
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