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Syndicated Ratings Premiere Week: Oprah Beats Down ‘Judge Judy’; ‘Two and a Half Men’ Tops ‘Jeopardy’ in Viewers

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September 28th, 2010


The syndicated world kicked off a new season on Monday, September 13 and for the week of September 13-19, there was definitely some upheaval in the syndicated ranks.  Wheel of Fortune still came out of top, but Two and a Half Men leapfrogged over Jeopardy in both household ratings and average viewers into the second spot.

Oprah was fourth in total viewers, though second in household rating, topped all talkers and easily bested Judge Judy in total viewers (7.2 million vs. 6.1 million) and household rating (5.3 vs. 4.3).   But Judge Judy was actually up 10% from premiere week last year and Oprah was down 13%.  Oprah easily dominated the talkers in all key demographics.

In a mini Oprah-Judge Judy battle, Oprah spinoff  The Nate Berkus Show was bested by 40% in household rating (1.4 vs. 1.0) by Swift Justice with Nancy Grace.

The Ellen DeGeneres Show fell outside of the top 25 rankings and was #32 in viewers (2.8 million) and #26 in household rating (2.1).

Friday Night Smackdown! averaged a 1.7 household rating and 2.766 million viewers on September 17.

Please note that the syndicated weekly results are delayed versus normal reporting.  While we get the broadcast and cable ratings for the prior Monday-Sunday period every Tuesday, there is an extra week of lag time with the syndicated ratings and these numbers are not for last week, but for the week before last.

ESPN Monday Night Football is syndicated to a local affiliate in the markets of the two teams playing.  Unfortunately (for us) Nielsen includes all of the viewing that happened on ESPN too (which was almost all of it) in the numbers below.  As a result, for the rest of football season Monday Night Football will show up at the top of this chart because that's how Nielsen gives us the data.  But for the remainder of the season it will only be one game.

Top 25 Syndicated Shows for the week ending September 19, 2010:

Rank Program Network Day HH Rating Viewers (000)
1 ESPN NFL REGULAR SEASON ESP M...... 9.9 15,863
2 ESPN NFL REGULAR SEASON 2 ESP M...... 7.2 11,242
3 WHEEL OF FORTUNE CTD MTWTF.. 5.9 9,239
4 TWO-HALF MEN-SYN (AT) WB MTWTF.. 5.2 8,142
5 JEOPARDY CTD MTWTF.. 5.1 7,673
6 OPRAH WINFREY SHOW CTD MTWTF.. 5.3 7,244
7 FAMILY GUY-WK-SYN (AT) 2/T ......S 4.0 6,177
8 JUDGE JUDY (AT) CTD MTWTF.. 4.3 6,108
9 ENTERTAINMENT TONIGHT(AT) CTD MTWTF.. 3.6 4,988
10 Family Guy-MF-SYN (AT) 2/T MTWTF.. 2.8 4,249
11 LAW & ORDER:CI-WKL (AT) NBU ......S 2.6 4,038
12 TWO-HALF MEN WKND B (AT) WB ......S 2.7 4,020
13 CRIMINAL MINDS-SYN (AT) CTD ......S 2.8 3,983
14 OFFICE-SYN (AT) NBU MTWTF.. 2.5 3,895
15 EVRY LVS RAYMOND-SYN(AT) CTD MTWTF.. 2.7 3,836
16 INSIDE EDITION (AT) CTD MTWTF.. 2.7 3,829
17 MY WIFE AND KIDS (AT) DAD MTWTF.. 2.6 3,695
18 TWO-HALF MEN WKND A (AT) WB ......S 2.4 3,645
19 SEINFELD (AT) SPT MTWTF.. 2.4 3,527
20 SEINFELD-WKND (AT) SPT ......S 2.3 3,319
21 DR. PHIL SHOW (AT) CTD .TWTF.. 2.5 3,317
22 NUMB3RS-SYN (AT) CTD ......S 2.4 3,195
23 DR. OZ SHOW (AT) SPT MTWTF.. 2.4 3,163
24 GEORGE LOPEZ (AT) WB MTWTF.. 2.2 3,147
25 HOW I MET-MTHR-MF-SYN(AT) 2/T MTWTF.. 2.1 3,119

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For syndicated shows which air on multiple days, the viewership shown is the average of all telecasts.

BUENA VISTA items are syndicated packages of old Disney movies.

DAD = Disney ABC Domestic Television, SPT= Sony Pictures Television, 2/T=Twentieth Television, ESP = ESPN, CTD = CBS Television Distribution.

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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