Summer Scripted Live+7 Recap: ‘Burn Notice,’ ‘Royal Pains’ & ‘Covert Affairs’ Top Basic Cable With Adults 18-49

Categories: Cable TV

Written By

October 4th, 2010

USA > TNT.

The final Live+7 data for the summer shows is in, and once again USA Network saw big lift vs. the Live+SD ratings with the last two episodes of Covert Affairs getting 50% lift in adults 18-49 (9pm episode on September 14 grew from 1.822 million adults 18-49 to 2.822 million and the 10pm finale grew from 1.865 million to 2.835 million).

This isn't exactly news for anyone who was following along during the summer,  and the news  wasn't much different relatively even without the extra week of DVR viewing, but USA held the ratings advantage with the scripted summer fare.

Despite TNT having the two most-viewed shows overall with Rizzoli & Isles and The Closer, all the USA shows did  better with adults 18-49 other than White Collar and PsychEvery USA show performed better than every TNT show with adults 18-34.   On average USA came out on top across the board, in viewers and in all the advertising coveted demographics.

Below are the projected Live+7 averages for USA and TNT's summer scripted  originals.

All numbers (000)

Show Net L+7 18-49 L+7 25-54 L+7 18-34 L+7 Viewers
Burn Notice USA 3,108 3,437 1,553 7,302
Royal Pains USA 3,095 3,502 1,304 7,326
Covert Affairs USA 2,968 3,220 1,264 7,051
White Collar USA 2,290 2,452 1,056 5,587
Psych USA 2,270 2,317 1,150 4,851
Rizzoli & Isles TNT 2,600 3,377 715 8,773
The Closer TNT 2,305 3,082 688 8,575
Leverage TNT 1,856 2,170 702 4,494
Memphis Beat TNT 1,477 1,872 462 4,711
Hawthorne TNT 1,455 1,664 525 3,698
Dark Blue TNT 1,106 1,315 415 2,920
Avg of Original Eps USA 2,795 3,049 1,233 6,548
Avg of Original Eps TNT 1,804 2,244 590 5,484
 
© 2014 Tribune Digital Ventures