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Cable News Ratings for Saturday-Sunday, October 2-3, 2010

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Written By

October 5th, 2010

Live + Same Day Weekend Ratings
Cable News Ratings October 2, 2010

P2+ Total Day
FNC – 770,000 viewers
CNN – 340,000 viewers
MSNBC – 302,000 viewers
CNBC – 155,000 viewers
HLN –230,000 viewers

P2+ Prime Time
FNC –1,056,000 viewers
CNN -- 385,000 viewers
MSNBC –439,000 viewers
CNBC – 208,000 viewers
HLN – 246,000 viewers

25-54 Total Day
FNC –187,000 viewers
CNN – 101,000 viewers
MSNBC – 152,000 viewers
CNBC – 70,000 viewers
HLN – 102,000 viewers

25-54 Prime Time
FNC – 195,000 viewers
CNN – 128,000 viewers
MSNBC – 202,000 viewers
CNBC – 95,000 viewers
HLN – 60,000 viewers

35-64 Total Day
FNC – 339,000 viewers
CNN – 150,000 viewers
MSNBC – 150,000 viewers
CNBC – 102,000 viewers
HLN – 113,000 viewers

35-64 Prime Time
FNC –363,000 viewers
CNN – 192,000 viewers
MSNBC –223,000 viewers
CNBC – 129,000 viewers
HLN – 100,000 viewers

Cable News Ratings for October 3, 2010
P2+ Total Day
FNC – 702,000 viewers
CNN – 331,000 viewers
MSNBC – 282,000 viewers
CNBC – 176,000 viewers
HLN –215,000 viewers

P2+ Prime Time
FNC –929,000 viewers
CNN – 310,000 viewers
MSNBC –379,000 viewers
CNBC – 222,000 viewers
HLN – 185,000 viewers

25-54 Total Day
FNC –160,000 viewers
CNN – 97,000 viewers
MSNBC – 145,000 viewers
CNBC – 88,000 viewers
HLN –102,000 viewers

25-54 Prime Time
FNC – 171,000 viewers
CNN –77,000 viewers
MSNBC – 188,000 viewers
CNBC – 93,000 viewers
HLN – a scratch w/ 49,000 viewers

35-64 Total Day
FNC – 300,000 viewers
CNN – 143,000 viewers
MSNBC – 141,000 viewers
CNBC – 75,000 viewers
HLN – 113,000 viewers

35-64 Prime Time
FNC – 356,000 viewers
CNN – 115,000 viewers
MSNBC – 215,000 viewers
CNBC – 87,000 viewers
HLN – 77,000 viewers

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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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