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Cable News Ratings for Saturday-Sunday, October 9-10, 2010

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October 12th, 2010

Live + Same Day Weekend Ratings

Cable News Ratings October 9, 2010
P2+ Total Day
FNC – 702,000 viewers
CNN – 369,000 viewers
MSNBC – 330,000 viewers
CNBC – 175,000 viewers
HLN –203,000 viewers

P2+ Prime Time
FNC –858,000 viewers
CNN -- 369,000 viewers
MSNBC –437,000 viewers
CNBC – 226,000 viewers
HLN – 193,000 viewers

25-54 Total Day
FNC –160,000 viewers
CNN – 107,000 viewers
MSNBC – 164,000 viewers
CNBC – 73,000 viewers
HLN – 85,000 viewers

25-54 Prime Time
FNC – 132,000 viewers
CNN – 103,000 viewers
MSNBC – 247,000 viewers
CNBC – 91,000 viewers
HLN – 58,000 viewers

35-64 Total Day
FNC – 290,000 viewers
CNN – 159,000 viewers
MSNBC – 172,000 viewers
CNBC – 96,000 viewers
HLN – 109,000 viewers

35-64 Prime Time
FNC –281,000 viewers
CNN – 148,000 viewers
MSNBC –248,000 viewers
CNBC – 120,000 viewers
HLN – 93,000 viewers

Cable News Ratings for October 10, 2010
P2+ Total Day
FNC – 660,000 viewers
CNN – 274,000 viewers
MSNBC – 298,000 viewers
CNBC – 147,000 viewers
HLN –165,000 viewers

P2+ Prime Time
FNC –858,000 viewers
CNN – 287,000 viewers
MSNBC –385,000 viewers
CNBC – 169,000 viewers
HLN – 206,000 viewers

25-54 Total Day
FNC –147,000 viewers
CNN – 75,000 viewers
MSNBC – 152,000 viewers
CNBC – 68,000 viewers
HLN –62,000 viewers

25-54 Prime Time
FNC – 167,000 viewers
CNN –71,000 viewers
MSNBC – 199,000 viewers
CNBC – 66,000 viewers
HLN – 66,000 viewers

35-64 Total Day
FNC – 279,000 viewers
CNN – 133,000 viewers
MSNBC – 163,000 viewers
CNBC – 76,000 viewers
HLN – 93,000 viewers

35-64 Prime Time
FNC – 338,000 viewers
CNN – 115,000 viewers
MSNBC – 215,000 viewers
CNBC – 86,000 viewers
HLN – 99,000 viewers
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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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