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Cable News Ratings for Thursday, October 14, 2010

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October 15th, 2010

Live + Same Day Cable News Daily Ratings for October 14, 2010

P2+ Total Day
FNC – 1,437,000 viewers
CNN – 466,000 viewers
MSNBC – 481,000 viewers
CNBC – 190,000 viewers
HLN - 273,000 viewers

P2+ Prime Time
FNC – 3,129,000 viewers
CNN – 645,000 viewers
MSNBC –1,054,000 viewers
CNBC – 197,000 viewers
HLN - 818,000 viewers

25-54 Total Day
FNC –386,000 viewers
CNN –123,000 viewers
MSNBC – 138,000 viewers
CNBC – 57,000 viewers
HLN – 115,000 viewers

25-54 Prime Time
FNC – 847,000 viewers
CNN – 154,000 viewers
MSNBC –269,000 viewers
CNBC – 75,000 viewers
HLN – 226,000 viewers

35-64 Total Day
FNC – 697,000 viewers
CNN – 192,000 viewers
MSNBC – 233,000 viewers
CNBC – 110,000 viewers
HLN – 157,000 viewers

35-64 Prime Time
FNC – 1,475,000 viewers
CNN – 249,000 viewers
MSNBC –500,000 viewers
CNBC – 101,000 viewers
HLN –337,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,118,000 viewers (378,000) (651,000)
American Morning- 351,000 viewers (117,000) (175,000)
Morning Joe- 445,000 viewers (174,000) (258,000)
Squawk Box- 143,000 viewers (5,000) (104,000)
Morning Express w/ Meade- 280,000 viewers (139,000) (165,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,178,000 viewers (566,000) (1,056,000)
Situation Room—580,000 viewers (132,000) (198,000)
Hardball w/ C. Matthews – 652,000 viewers (107,000) (245,000)
Fast Money – 196,000 viewers (63,000) (131,000)
Showbiz Tonight — a scratch w/125,000 viewers (68,000) (78,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,263,000 viewers (454,000) (889,000)
Situation Room—468,000 viewers (98,000) (156,000)
Ed Show —765,000 viewers (173,000) (342,000)
Mad Money — 211,000 viewers (76,000) (122,000)
Prime News – 181,000 viewers (91,000) (134,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,948,000 viewers (492,000) (878,000)
John King USA– 447,000 viewers (80,000) (150,000)
Hardball w/ C. Matthews – 738,000 viewers (225,000) (395,000)
Kudlow Report– 179,000 viewers (a scratch w/42,000) (89,000)
Issues - 376,000 viewers (131,000) (224,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 4,165,000 viewers (1,107,000) (2,025,000)
Parker/Spitzer –532,000 viewers (111,000) (187,000)
Countdown w/ K. Olbermann – 1,253,000 viewers (328,000) (605,000)
BP: In Deep Water (8:00-8:30PM)– 149,000 viewers (67,000) (79,000)
Put it on the Map (8:30-9:00PM) – 210,000 viewers (72,000) (93,000)
Nancy Grace – 776,000 viewers (267,000) (399,000)

9 PM - P2+ (25-54) (35-64)
Hannity–2,662,000 viewers (733,000) (1,237,000)
Larry King Live —596,000 viewers (114,000) (221,000)
Rachel Maddow Show —966,000 viewers (227,000) (451,000)
Bio: Starbucks – 187,000 viewers (83,000) (103,000)
Joy Behar – 761,000 viewers (295,000) (424,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—2,519,000 viewers (690,000) (1,149,000)
Anderson Cooper 360 — 808,000 viewers (236,000) (340,000)
L. Word W/ L. O Donnell – 931,000 viewers (250,000) (444,000)
American Greed – 224,000 viewers (74,000) (114,000)
Nancy Grace –345,000 viewers (126,000) (199,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor – 1,830,000 viewers (558,000) (963,000)
Anderson Cooper 360 – 555,000 viewers (150,000) (223,000)
Countdown w/ K. Olbermann —622,000 viewers (196,000) (308,000)
Mad Money – a scratch w/75,000 viewers (a scratch w/ 29,000) (a scratch w/29,000)
Showbiz Tonight-- 306,000 viewers (110,000) (169,000)

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of October, 2010)

CNN/HLN: 100.88 million HHs

CNBC: 98.38 million HHs

FNC: 99.06  million HHs

MSNBC: 95.41 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

 
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