The fourth week of the broadcast season (October 11-17) saw Grey's Anatomy, Fringe and The Mentalist top our three different rankings for additions between Same Day (until 3am after the airdate) and Live+7 Day DVR viewing.
Grey's Anatomy lead all shows for adults 18-49 ratings added after airdate via DVR viewing, adding 1.5 adults 18-49 ratings points to their Live+Same Day adults 18-49 ratings.
Fringe topped the % adults 18-49 ratings increase from DVR viewing, adding 45% to its Live+Same Day adults 18-49 ratings.
The Mentalist topped the absolute average viewership gained from DVR viewing, adding 3.06 million average viewers via DVR viewing between the Live+Same Day and Live + 7 day measurement periods.
Don't forget that these Live+7 day program ratings mean nothing to the network advertising revenues or the renewal prospects of your favorite shows that we didn't already know from the Live + Same Day ratings we had more than two weeks ago. If you'd like to learn why, read Network Jedi Mind Tricks: Live+7 Ratings And Your Favorite Show.
Unfortunately, the Jedi Mind Tricks still work on some people.
To see the previous most DVR'd TV Shows lists click here.
Largest 18-49 Demo Increase From DVR Viewing for Broadcast TV Shows (October 11-17):
| Rank | Programs | Net | 18-49 Live+SD (rating) | 18-49 Live+7 (rating) | Post Airdate 18-49 Ratings Increase | Post Airdate 18-49 Rating Increase from DVR Viewing | % of 18-49 Viewing By DVR Post Airdate |
| 1 | Grey'S ANATOMY-10/14 | ABC | 4.6 | 6.1 | 1.5 | 33% | 25% |
| 2 | Modern Family-10/13 | ABC | 4.8 | 6.2 | 1.4 | 29% | 23% |
| 3 | HOUSE-10/11 | FOX | 3.6 | 4.9 | 1.3 | 36% | 27% |
| 4 | GLEE-10/12 | FOX | 4.7 | 5.9 | 1.2 | 26% | 20% |
| 5 | OFFICE-10/14 | NBC | 3.8 | 4.9 | 1.1 | 29% | 22% |
| 6 | Hawaii Five-0-10/11 | CBS | 3.1 | 4.2 | 1.1 | 35% | 26% |
| 7 | Criminal Minds-10/13 | CBS | 3.5 | 4.5 | 1.0 | 29% | 22% |
| 8 | Mentalist, THE-10/14 | CBS | 3.3 | 4.3 | 1.0 | 30% | 23% |
| 9 | Big Bang Theory, THE-10/14 | CBS | 4.3 | 5.2 | 0.9 | 21% | 17% |
| 10 | EVENT-10/11 | NBC | 2.2 | 3.1 | 0.9 | 41% | 29% |
| 11 | CSI-10/14 | CBS | 3.1 | 4.0 | 0.9 | 29% | 23% |
| 12 | FRINGE-10/14 | FOX | 2.0 | 2.9 | 0.9 | 45% | 31% |
| 13 | Private Practice-10/14 | ABC | 3.0 | 3.9 | 0.9 | 30% | 23% |
| 14 | Desperate Housewives-10/17 | ABC | 3.9 | 4.8 | 0.9 | 23% | 19% |
| 15 | CASTLE-10/11 | ABC | 2.8 | 3.6 | 0.8 | 29% | 22% |
| 16 | Two and a Half Men-10/11 | CBS | 4.5 | 5.3 | 0.8 | 18% | 15% |
| 17 | NCIS-10/12 | CBS | 4.0 | 4.8 | 0.8 | 20% | 17% |
| 18 | PARENTHOOD-10/12 | NBC | 2.0 | 2.8 | 0.8 | 40% | 29% |
| 19 | BONES-10/14 | FOX | 2.6 | 3.4 | 0.8 | 31% | 24% |
| 20 | How I Met Your Mother-10/11 | CBS | 3.5 | 4.2 | 0.7 | 20% | 17% |
| 21 | NCIS: LOS ANGELES-10/12 | CBS | 3.5 | 4.2 | 0.7 | 20% | 17% |
| 22 | Good Wife, THE-10/12 | CBS | 2.5 | 3.2 | 0.7 | 28% | 22% |
| 23 | Law And Order:SVU-10/13 | NBC | 2.3 | 3.0 | 0.7 | 30% | 23% |
| 24 | Cougar Town-10/13 | ABC | 3.2 | 3.9 | 0.7 | 22% | 18% |
| 25 | 30 Rock-10/14 | NBC | 3.1 | 3.8 | 0.7 | 23% | 18% |
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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows (October 11-17):
| Rank | Programs | Net | 18-49 Live+SD (rating) | 18-49 Live+7 (rating) | Post Airdate 18-49 Ratings Increase | Post Airdate 18-49 Rating Increase from DVR Viewing | % of 18-49 Viewing By DVR Post Airdate |
| 1 | FRINGE-10/14 | FOX | 2.0 | 2.9 | 0.9 | 45% | 31% |
| 2 | Gossip Girl-MON-10/11 | CW | 0.9 | 1.3 | 0.4 | 44% | 31% |
| 3 | EVENT-10/11 | NBC | 2.2 | 3.1 | 0.9 | 41% | 29% |
| 4 | PARENTHOOD-10/12 | NBC | 2.0 | 2.8 | 0.8 | 40% | 29% |
| 5 | Good Guys-10/15 | FOX | 0.8 | 1.1 | 0.3 | 38% | 27% |
| 6 | MEDIUM-10/15 | CBS | 1.1 | 1.5 | 0.4 | 36% | 27% |
| 7 | HOUSE-10/11 | FOX | 3.6 | 4.9 | 1.3 | 36% | 27% |
| 8 | Hawaii Five-0-10/11 | CBS | 3.1 | 4.2 | 1.1 | 35% | 26% |
| 9 | CSI: NY-10/15 | CBS | 1.7 | 2.3 | 0.6 | 35% | 26% |
| 10 | Blue Bloods-10/15 | CBS | 1.7 | 2.3 | 0.6 | 35% | 26% |
| 11 | SUPERNATURAL-10/15 | CW | 1.2 | 1.6 | 0.4 | 33% | 25% |
| 12 | Outlaw-SAT-10/16 | NBC | 0.6 | 0.8 | 0.2 | 33% | 25% |
| 13 | CHASE-10/11 | NBC | 1.5 | 2.0 | 0.5 | 33% | 25% |
| 14 | 90210-10/11 | CW | 0.9 | 1.2 | 0.3 | 33% | 25% |
| 15 | One Tree Hill-10/12 | CW | 0.9 | 1.2 | 0.3 | 33% | 25% |
| 16 | Grey'S ANATOMY-10/14 | ABC | 4.6 | 6.1 | 1.5 | 33% | 25% |
| 17 | Lie To Me-10/11 | FOX | 1.9 | 2.5 | 0.6 | 32% | 24% |
| 18 | LAW & ORDER:LA-10/13 | NBC | 1.9 | 2.5 | 0.6 | 32% | 24% |
| 19 | BONES-10/14 | FOX | 2.6 | 3.4 | 0.8 | 31% | 24% |
| 20 | Apprentice 10-10/14 | NBC | 1.3 | 1.7 | 0.4 | 31% | 24% |
| 21 | Law And Order:SVU-10/13 | NBC | 2.3 | 3.0 | 0.7 | 30% | 23% |
| 22 | Mentalist, THE-10/14 | CBS | 3.3 | 4.3 | 1.0 | 30% | 23% |
| 23 | Private Practice-10/14 | ABC | 3.0 | 3.9 | 0.9 | 30% | 23% |
| 24 | Modern Family-10/13 | ABC | 4.8 | 6.2 | 1.4 | 29% | 23% |
| 25 | CSI-10/14 | CBS | 3.1 | 4.0 | 0.9 | 29% | 23% |
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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows (October 11-17):
| Rank | Programs | Net | Viewership Live+SD (000) | Viewership Live+7 (000) | Post Airdate Viewership Increase (000) | Post Airdate % Viewership Increase from DVR Viewing | % of Viewership By DVR Post Airdate |
| 1 | Mentalist, THE-10/14 | CBS | 15,149 | 18,208 | 3,059 | 20% | 17% |
| 2 | Grey'S ANATOMY-10/14 | ABC | 12,162 | 15,097 | 2,935 | 24% | 19% |
| 3 | Modern Family-10/13 | ABC | 11,484 | 14,378 | 2,894 | 25% | 20% |
| 4 | Hawaii Five-0-10/11 | CBS | 10,727 | 13,612 | 2,885 | 27% | 21% |
| 5 | HOUSE-10/11 | FOX | 9,734 | 12,273 | 2,539 | 26% | 21% |
| 6 | Criminal Minds-10/13 | CBS | 14,005 | 16,406 | 2,401 | 17% | 15% |
| 7 | GLEE-10/12 | FOX | 11,391 | 13,775 | 2,384 | 21% | 17% |
| 8 | CASTLE-10/11 | ABC | 10,748 | 13,059 | 2,311 | 22% | 18% |
| 9 | NCIS-10/12 | CBS | 19,224 | 21,503 | 2,279 | 12% | 11% |
| 10 | Blue Bloods-10/15 | CBS | 10,441 | 12,688 | 2,247 | 22% | 18% |
| 11 | Good Wife, THE-10/12 | CBS | 11,860 | 14,060 | 2,200 | 19% | 16% |
| 12 | CSI-10/14 | CBS | 14,485 | 16,523 | 2,038 | 14% | 12% |
| 13 | EVENT-10/11 | NBC | 6,552 | 8,574 | 2,022 | 31% | 24% |
| 14 | OFFICE-10/14 | NBC | 7,370 | 9,367 | 1,997 | 27% | 21% |
| 15 | Private Practice-10/14 | ABC | 8,092 | 10,061 | 1,969 | 24% | 20% |
| 16 | Big Bang Theory, THE-10/14 | CBS | 12,610 | 14,523 | 1,913 | 15% | 13% |
| 17 | NCIS: LOS ANGELES-10/12 | CBS | 16,045 | 17,930 | 1,885 | 12% | 11% |
| 18 | BONES-10/14 | FOX | 9,604 | 11,470 | 1,866 | 19% | 16% |
| 19 | Two and a Half Men-10/11 | CBS | 13,516 | 15,366 | 1,850 | 14% | 12% |
| 20 | Desperate Housewives-10/17 | ABC | 12,674 | 14,475 | 1,801 | 14% | 12% |
| 21 | PARENTHOOD-10/12 | NBC | 4,681 | 6,429 | 1,748 | 37% | 27% |
| 22 | Law And Order:SVU-10/13 | NBC | 8,143 | 9,861 | 1,718 | 21% | 17% |
| 23 | FRINGE-10/14 | FOX | 5271 | 6962 | 1,691 | 32% | 24% |
| 24 | Lie To Me-10/11 | FOX | 5,445 | 7,134 | 1,689 | 31% | 24% |
| 25 | CSI: NY-10/15 | CBS | 9,588 | 11,262 | 1,674 | 17% | 15% |
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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
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Definitions:
DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data –Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day(Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate
% of All Adults 18-49 Viewing By DVR Past Airdate - Of the total viewing of that particular episode, what percentage was done via DVR.
Up until the 2009-2010 season, we used the show's Live program rating or viewership as the base upon which the Live+7 day DVR viewing was added. Now, the press seems to be standardizing around using Live+Same Day DVR viewing as the base for the calculations, so that's what we do now as well.
Nielsen TV Ratings Data:©2010 The Nielsen Company. All Rights Reserved.
