CNN's new 8pm show Parker / Spitzer had October ratings well below those of Campbell Brown, the show it replaced, from the same month a year ago.
Excluding the night of the Chilean miner rescue (10/13, on which PS didn't air), Parker / Spitzer was down 25% in the cable news target adults 25-54 demo, and down 34% in average viewership compared to Campbell Brown's October last year.
If you include the ratings from 10/13 (which you may see in the monthly averages noted elsewhere), PS still fell 10% in adults 25-54, and 22% in average viewership.
| P 2+ | P 25-54 | ||
| Dates | Program | (000s) | (000s) |
| 09/28/09-10/25/09 | CAMPBELL BROWN | 648 | 161 |
| 09/27/10-10/31/10 | PARKER SPITZER | 506 | 145 |
| % difference: | -22% | -10% | |
| P 2+ | P 25-54 | ||
| Dates | Program | (000s) | (000s) |
| 09/28/09-10/25/09 | CAMPBELL BROWN | 648 | 161 |
| * 09/27/10-10/31/10 | PARKER SPITZER | 428 | 121 |
| % difference: | -34% | -25% |
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*Excludes 10/13/10, Chilean miner rescue night. PS did not air.
Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.
