Discovery Channel's 'Swamp Loggers' #1 For 5th Straight Week Among Men

Categories: Network TV Press Releases

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November 8th, 2010

via press release:

DISCOVERY CHANNEL'S Swamp Loggers #1 FOR 5th STRAIGHT WEEK AMONG MEN

The Friday, November 5, 2010 premiere episode of Discovery Channel's Swamp LoggersRainy Days, was the #1 non-fiction cable program during primetime, among M25-54/M18-49/M18-34 delivery (excluding sports), earning a 0.79 P25-54 AA%.

Swamp Loggers has now been the #1 non-fiction cable program (excluding movies and sports) among M25-54 delivery for five straight weeks.

The premiere telecast of Swamp Loggers posted double-digit gains in ALL KEY DEMOS, compared to its year-ago time slot (4Q09, Fri, 9PM).

Source:  NHI.  Live+SD AA(000).

 
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