|Adults 18-49: Rating/Share||5.3/13||4.6/12||2.8/7||2.7/7||1.2/3|
|Adults 18-34: Rating/Share||4.6/13||3.6/10||3.3/9||2.0/5||1.1/3|
|Total Viewers (million)||14.033||16.090||6.182||9.577||3.082|
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Due to the nature of live sports programming the ratings for NBC (NFL Football) and CBS (NFL overrun) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.
Even with a blowout of the hapless Cowboys, NBC'stopped the night, but a big NFL overrun into early primetime gave CBS a huge boost to their nightly adults 18-49 ratings average.
NBC'sGame 9: Dallas Cowboys vs. Green Bay Packers posted a 6.7 adults 18-49 from 830-11p, about even with last week's matchup (Steelers vs. Saints), which delivered a 6.6 rating from 830-11p in the Fast Nationals before rising to a 7.3 rating from 8:31-11:21p in the final ratings.
The final numbers for CBS and NBC that are useful for comparison purposes will not arrive until Tuesday.
Without double sports competition, ABC's entire line up rose vs. their fall season lows last week. America's' 1.6 adults 18-49 rating was up 14% from last week. : rose 39% to a 2.5 adults 18-49 rating. ' 4.0 rating was 14% higher than last week, and Brothers & Sisters' 2.6 rating was an increase of 13% over last Sunday.
With their first new episodes since October 10, Fox's Halloween-themed animation shows were up across the board. The' 3.7 adults 18-49 rating rose 23% vs. 10/10. was up 19% to a season high tieing 3.1 rating. increased 12% to a 3.8 rating, while was up 16% to a 2.9 rating.
There was a 67 minute NFL overrun into CBS primetime, so the CBS time period ratings below cannot be relied upon for comparison purposes. Also,Miami was pre-empted in the Eastern and Central time zones.
Broadcast primetime ratings for Sunday, November 7, 2010:
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|NBC||FOOTBALL NIGHT IN AMERICA||2.0||6||6.359|
|NBC||FOOTBALL NIGHT IN AMERICA||2.3||6||6.844|
|9:30||NBC||NBC SUNDAY NIGHT FOOTBALL||6.8||16||17.692|
|10:00||NBC||NBC SUNDAY NIGHT FOOTBALL||6.6||17||16.209|
|ABC||BROTHERS & SISTERS||2.8||7||9.406|
|10:30||NBC||NBC SUNDAY NIGHT FOOTBALL||6.0||17||14.568|
|ABC||BROTHERS & SISTERS||2.3||6||8.265|
Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with agame, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.