Discovery Channel's 'Mythbusters' and 'Storm Chasers' Are Top 2 Non-Fiction Cable Programs Among Men in Wednesday Primetime

Categories: Network TV Press Releases

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November 18th, 2010

via press release:

DISCOVERY CHANNEL'S Mythbusters AND Storm Chasers ARE TOP 2 NON-FICTION CABLE PROGRAMS AMONG MEN IN PRIME ON WEDNESDAY

The Wednesday, November 17, 2010 premiere episode of Mythbusters, Reverse Engineering, earned a 1.17 HH / 0.74 P25-54 AA%, making it the #1 primetime (8P-11P) non-fiction cable program among men 25-54/18-49 delivery (excluding sports).

Further, the night's premiere telecast of Storm Chasers, Perfect Storm, was the #2 primetime non-fiction cable program (excluding sports/news) among men 25-54/ 18-49 delivery (behind Mythbusters). The premiere telecast of Storm Chasers posted double-digit gains in all key demos, compared to the year-ago time slot (4Q09, Wednesday 10PM).

Both shows return next Wednesday, November 24, with all-new episodes. For more information or to download images from either series, please visit press.discovery.com.

Source: NHI. Live+SD AA(000).

 
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