Ratings Bountiful for ‘NFL on CBS’ Thanksgiving Day Game With Highest Overnight Ratings in 12 Years
via press release:
RATINGS BOUNTIFUL FOR “NFL ON CBS” THANKSGIVING DAY GAME WITH HIGHEST IN 12 YEARS
CBS Sports’ Thanksgiving Day coverage of the NFL ON CBS on Thursday, Nov. 25, which saw the New England Patriots beat the Detroit Lions, 45-24, earned an overnight household rating/share of 15.0/35, up 19% from last year’s 12.6/32 (Oakland-Dallas).
The 15.0/35 for the Patriots-Lions game is highest rating for a Thanksgiving Day game in the metered markets since a 15.8/40 on November 26, 1998 (Minnesota-Dallas; FOX).