'

TV Ratings Sunday: Football Lifts Both NBC & Fox; 'Amazing Race' Rises, 'Simpsons' & 'Cleveland Show' Hit Season Highs

Categories: '

Written By

November 29th, 2010

Scoreboard NBC FOX CBS ABC Uni
Adults 18-49: rating/Share 4.9/12 4.3/11 2.3/6 1.4/4 1.1/3
Adults 18-34: Rating/Share 4.3/12 4.5/12 1.4/4 1.0/3 1.1/3
Total Viewers (million) 13.536 10.362 12.503 5.500 2.876

Due to the nature of live sports programming the ratings for NBC (NFL Football)  and Fox (NFL overrun) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

As usual, NBC won Sunday night in both adults 18-49 and average viewers with Sunday Night Football.  Fueled by a late afternoon NFL overrun, Fox finished in a close second place with both adults 18-49 and average viewers.

Due to the nature of live sports, Fast Nationals for NBC are approximate. NBC's Sunday Night Football game San Diego Chargers vs. Indianapolis Colts posted a 6.0 adults 18-49 rating from 8:30-11p, down from last week's matchup (NY Giants vs. Philadelphia Eagles), which delivered an 8.0 rating from 8:30-11p in the Fast Nationals before rising to an 8.8 rating from 8:31-11:45p in the finals.

We'll have final numbers for the NBC Sunday line up sometime on Tuesday.

Whether CBS has the national late afternoon NFL game matters a lot for 60 Minutes. Without it, it was down 43% with adults 18-49 vs. last week to just a 2.1 rating. Note: I believe several local markets had CBS NFL overruns, which may cause the 60 Minutes ratings to be adjusted downward in the final ratings. At 8pm, The Amazing Race was up a tenth of a point to a 3.1 adults 18-49 rating. From 9-11pm, the movie November Christmas received lots of positive comments from our readers, and a surprisingly high (for a CBS Hallmark movie) 2.1 adults 18-49 rating. Update: although the rating surprised me, I am advised it was the same as A Dog Named Christmas which aired 11/29/09.

After last week's American Music Awards, ABC went all repeats on Sunday night.

Update: It seems that the Fox animated shows did air in their normal timeslots, so their preliminary ratings can be relied upon for comparison purposes.

Fox's line up reaped the benefit of the football overrun, The Simpsons posted a 4.1 adults 18-49 rating, up +41% from last week, and was a season high for adults 18-49. The Cleveland Show at 8:30p delivered a 3.4 adults 18-49 rating, up +42% from last week also a season high. A repeat Family Guy posted a 3.0 adults 18-49 rating. An original American Dad scored a 2.9 adults 18-49, up +26% compared to last week.

Broadcast primetime ratings for Sunday, November 28, 2010:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 FOX FOOTBALL RUNOVER 7.8 21 21.027
CBS 60 Minutes 2.1 6 11.968
NBC FOOTBALL NIGHT IN AMERICA 2.1 6 6.943
ABC AMERICA'S Funniest Home Videos -R 1.5 4 6.423
7:30 FOX FOOTBALL RUNOVER 4.7 12 11.717
NBC FOOTBALL NIGHT IN AMERICA 3.0 8 8.863
ABC AMERICA'S Funniest Home Videos -R 2.3 6 8.910
CBS 60 Minutes 2.0 5 12.842
8:00 NBC NBC Sunday Night Football 4.4 11 13.322
FOX THE Simpsons 4.1 10 9.420
CBS THE Amazing Race XVII 3.1 8 11.302
ABC Extreme MakeoverHome Edition -R 1.6 4 6.223
8:30 NBC NBC Sunday Night Football 5.9 14 16.577
FOX The Cleveland Show 3.4 8 7.449
CBS THE Amazing Race XVII 3.0 7 10.529
ABC Extreme MakeoverHome Edition -R 1.8 4 6.661
9:00 NBC NBC SUNDAY NIGHT FOOTBALL 6.3 15 17.041
FOX Family Guy - R 3.0 7 6.413
CBS NOVEMBER CHRISTMAS 2.1 5 12.712
ABC Desperate Housewives - R 1.4 3 5.083
9:30 NBC NBC SUNDAY NIGHT FOOTBALL 6.1 14 16.005
FOX American Dad 2.9 7 6.146
CBS NOVEMBER CHRISTMAS 2.0 5 13.137
ABC Desperate Housewives - R 1.2 3 4.076
10:00 NBC NBC SUNDAY NIGHT FOOTBALL 6.0 14 15.418
CBS NOVEMBER CHRISTMAS 2.2 5 13.894
ABC BROTHERS & SISTERS - R 1.0 2 3.378
10:30 NBC NBC SUNDAY NIGHT FOOTBALL 5.5 14 14.120
CBS NOVEMBER CHRISTMAS 2.1 5 13.639
ABC BROTHERS & SISTERS - R 0.8 2 3.246

-

Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
© 2014 Tribune Digital Ventures