|Adults 18-49: Rating/Share||4.9/12||4.3/11||2.3/6||1.4/4||1.1/3|
|Adults 18-34: Rating/Share||4.3/12||4.5/12||1.4/4||1.0/3||1.1/3|
|Total Viewers (million)||13.536||10.362||12.503||5.500||2.876|
Due to the nature of live sports programming the ratings for NBC (NFL Football) and Fox (NFL overrun) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.
As usual, NBC won Sunday night in both adults 18-49 and average viewers with. Fueled by a late afternoon NFL overrun, Fox finished in a close second place with both adults 18-49 and average viewers.
Due to the nature of live sports, Fast Nationals for NBC are approximate. NBC'sgame San Diego Chargers vs. Indianapolis Colts posted a 6.0 adults 18-49 from 8:30-11p, down from last week's matchup (NY Giants vs. Philadelphia Eagles), which delivered an 8.0 rating from 8:30-11p in the Fast Nationals before rising to an 8.8 rating from 8:31-11:45p in the finals.
We'll have final numbers for the NBC Sunday line up sometime on Tuesday.
Whether CBS has the national late afternoon NFL game matters a lot for. Without it, it was down 43% with adults 18-49 vs. last week to just a 2.1 rating. Note: I believe several local markets had CBS NFL overruns, which may cause the ratings to be adjusted downward in the final ratings. At 8pm, The was up a tenth of a point to a 3.1 adults 18-49 rating. From 9-11pm, the movie November Christmas received lots of positive comments from our readers, and a surprisingly high (for a CBS Hallmark movie) 2.1 adults 18-49 rating. Update: although the rating surprised me, I am advised it was the same as A Dog Named Christmas which aired 11/29/09.
After last week's American Music Awards, ABC went all repeats on Sunday night.
Update: It seems that the Fox animated shows did air in their normal timeslots, so their preliminary ratings can be relied upon for comparison purposes.
Fox's line up reaped the benefit of the football overrun, Theposted a 4.1 adults 18-49 rating, up +41% from last week, and was a season high for adults 18-49. at 8:30p delivered a 3.4 adults 18-49 rating, up +42% from last week also a season high. A repeat posted a 3.0 adults 18-49 rating. An original scored a 2.9 adults 18-49, up +26% compared to last week.
Broadcast primetime ratings for Sunday, November 28, 2010:
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|NBC||FOOTBALL NIGHT IN AMERICA||2.1||6||6.943|
|NBC||FOOTBALL NIGHT IN AMERICA||3.0||8||8.863|
|9:00||NBC||NBC SUNDAY NIGHT FOOTBALL||6.3||15||17.041|
|9:30||NBC||NBC SUNDAY NIGHT FOOTBALL||6.1||14||16.005|
|10:00||NBC||NBC SUNDAY NIGHT FOOTBALL||6.0||14||15.418|
|ABC||BROTHERS & SISTERS - R||1.0||2||3.378|
|10:30||NBC||NBC SUNDAY NIGHT FOOTBALL||5.5||14||14.120|
|ABC||BROTHERS & SISTERS - R||0.8||2||3.246|
Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with agame, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.