As is typical during football season, ESPN stayed on top both primetime adults 18-49 ratings and average viewership for the week. With three college football games in the top 10 for viewership, their margin of victory was even greater than usual.
USA stayed second in both primetime average viewership and adults 18-49 even though new episodes of Burn Notice haven't performed near their summer ratings levels. Such is the strength of WWE RAW originals and NCIS repeats.
SpongeBob was back to his absorbent self with 11 of the top 25 cable shows for average viewership last week, as Nickelodeon stayed comfortably at the top of the total day average viewership rankings.
Prime-time Average Viewers (Live+SD) Week of November 22-28, 2010
Adults 18-49 Prime-time Average (Live+SD)
Total Day Average Viewers (Live+SD)
Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.
Cable Channel Abbreviations: NICK = Nickelodeon, NAN = Nick At Nite, TOON = Cartoon Network, ADSM = Adult Swim, TRU = truTV, LIFE = Lifetime, NKJR - Nick Jr., FAM = ABC Family, TVLD = TV Land, FOXN = Fox News, TBSC = TBS, DISC = Discovery