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ESPN's Weekly Primetime Ratings Margin Even Greater Than Usual

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November 30th, 2010

As is typical during football season, ESPN stayed on top both primetime adults 18-49 ratings and average viewership for the week. With three college football games in the top 10 for viewership, their margin of victory was even greater than usual.

USA stayed second in both primetime average viewership and adults 18-49 even though new episodes of Burn Notice haven't performed near their summer ratings levels. Such is the strength of WWE Raw originals and NCIS repeats.

SpongeBob was back to his absorbent self with 11 of the top 25 cable shows for average viewership last week, as Nickelodeon stayed comfortably at the top of the total day average viewership rankings.

For the week's top 25 individual cable programs click here.

Prime-time Average Viewers (Live+SD) Week of November 22-28, 2010

Network (000s)
ESPN 4,697
USA 2,769
DSNY 2,364
TBSC 1,907
FAM 1,861
NAN 1,742
HALL 1,608
FOXN 1,483
TOON 1,443
TNT 1,421
FX 1,376
AMC 1,361
HIST 1,349
DISC 1,240
SYFY 1,192
A&E 1,164
TLC 1,131
BET 1,130
NFLN 1,113
CMDY 1,090
FOOD 1,089
LIFE 1,087
TRU 1,020
HGTV 1,011
SPK 937

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Adults 18-49 Prime-time Average (Live+SD)

Network (000s)
ESPN 2,199
USA 1,150
TBSC 1,000
FAM 785
FX 736
DISC 635
CMDY 631
AMC 623
A&E 594
BET 568
TNT 561
HIST 551
NFLN 547
DSNY 524
NAN 507
SPK 499
FOOD 498
SYFY 485
TLC 479
BRAV 470
TRU 469
MTV 409
EN 406
LIFE 402
TOON 378

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Total Day Average Viewers (Live+SD)

Network (000s)
NICK 2,477
NAN 1,781
DSNY 1,745
ESPN 1,560
USA 1,449
TOON 1,264
ADSM 1,256
TNT 1,149
FAM 982
FOXN 980
TBSC 932
FX 887
HIST 863
A&E 773
HALL 768
AMC 734
LIFE 730
TRU 714
SPK 701
FOOD 694
DISC 667
HGTV 647
SYFY 612
TVLD 608
TLC 581

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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

Cable Channel Abbreviations: NICK = Nickelodeon, NAN = Nick At Nite, TOON = Cartoon Network, ADSM = Adult Swim, TRU = truTV, LIFE = Lifetime, NKJR - Nick Jr., FAM = ABC Family, TVLD = TV Land, FOXN = Fox News, TBSC = TBS, DISC = Discovery

 
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