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Live+7 DVR Ratings: Grey's Anatomy, The Event, Fringe, Hawaii Five-0 Top Week's Rankings

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November 30th, 2010

Walter (John Noble) unearths clues to a case in the "6955 kHz" episode of FRINGE

The eighth week of the broadcast season (November 8-14) saw Grey's Anatomy, The Event, Fringe and Hawaii Five-0 top our different rankings for additions between Same Day (until 3am after the airdate) and Live+7 Day DVR viewing.

Grey's Anatomy lead all shows for adults 18-49 ratings added after airdate via DVR viewing, adding 1.5 adults 18-49 ratings points to its Live+Same Day adults 18-49 ratings.

The Event and Fringe topped the % adults 18-49 ratings increase from DVR viewing, each adding 53% to its Live+Same Day adults 18-49 ratings.

Hawaii Five-0 topped the absolute average viewership gained from DVR viewing, adding 3.498 million average viewers via DVR viewing between the Live+Same Day and Live + 7 day measurement periods.

These Live+7 day program ratings mean nothing to the network advertising revenues or the renewal prospects of your favorite shows that we didn't already know from the Live + Same Day ratings we had more than two weeks ago. If you'd like to learn why, read Network Jedi Mind Tricks: Live+7 Ratings And Your Favorite Show.

Unfortunately, the Jedi Mind Tricks still work on some people.

To see the previous most DVR'd TV Shows lists click here.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows (November 8-14):

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 GREY'S ANATOMY-11/11 ABC 4.0 5.5 1.5 38%
2 HOUSE-11/08 FOX 3.7 5.1 1.4 38%
3 OFFICE-11/11 NBC 3.7 5.0 1.3 35%
4 Glee-11/09 FOX 4.6 5.8 1.2 26%
5 Hawaii Five-0-11/08 CBS 2.9 4.1 1.2 41%
6 Two and a Half Men-11/08 CBS 4.3 5.4 1.1 26%
7 Private Practice-11/11 ABC 2.9 4.0 1.1 38%
8 Big Bang Theory, THE-11/11 CBS 4.2 5.2 1.0 24%
9 CSI-11/11 CBS 2.8 3.8 1.0 36%
10 Mentalist, THE-11/11 CBS 2.8 3.8 1.0 36%
11 Criminal Minds-11/10 CBS 3.1 4.1 1.0 32%
12 NCIS-11/09 CBS 4.0 4.9 0.9 23%
13 EVENT-11/08 NBC 1.7 2.6 0.9 53%
14 Fringe-11/11 FOX 1.7 2.6 0.9 53%
15 Castle-11/08 ABC 2.5 3.4 0.9 36%
16 PARENTHOOD-11/09 NBC 2.1 3.0 0.9 43%
17 BONES-11/11 FOX 2.6 3.5 0.9 35%
18 How I Met Your Mother-11/08 CBS 3.5 4.3 0.8 23%
19 Law And Order:SVU-11/10 NBC 2.0 2.8 0.8 40%
20 Desperate Housewives-11/14 ABC 3.8 4.6 0.8 21%
21 MIKE & MOLLY-11/08 CBS 3.5 4.2 0.7 20%
22 SURVIVOR: NICARAGUA-11/10 CBS 3.3 4.0 0.7 21%
23 HELL'S KITCHEN-11/10 FOX 2.8 3.5 0.7 25%
24 NCIS: LOS ANGELES-11/09 CBS 3.4 4.1 0.7 21%
25 Good Wife, THE-11/09 CBS 2.2 2.9 0.7 32%

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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows (November 8-14):

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 EVENT-11/08 NBC 1.7 2.6 0.9 53%
2 Fringe-11/11 FOX 1.7 2.6 0.9 53%
3 Gossip Girl-11/08 CW 0.9 1.3 0.4 44%
4 PARENTHOOD-11/09 NBC 2.1 3.0 0.9 43%
5 CHASE-11/08 NBC 1.2 1.7 0.5 42%
6 Hawaii Five-0-11/08 CBS 2.9 4.1 1.2 41%
7 Law And Order:SVU-11/10 NBC 2.0 2.8 0.8 40%
8 OUTLAW-SAT-11/13 NBC 0.5 0.7 0.2 40%
9 Private Practice-11/11 ABC 2.9 4.0 1.1 38%
10 HOUSE-11/08 FOX 3.7 5.1 1.4 38%
11 One Tree Hill-11/09 CW 0.8 1.1 0.3 38%
12 GREY'S ANATOMY-11/11 ABC 4.0 5.5 1.5 38%
13 Castle-11/08 ABC 2.5 3.4 0.9 36%
14 CSI-11/11 CBS 2.8 3.8 1.0 36%
15 Mentalist, THE-11/11 CBS 2.8 3.8 1.0 36%
16 MEDIUM-11/12 CBS 1.4 1.9 0.5 36%
17 CSI: NY-11/12 CBS 1.7 2.3 0.6 35%
18 OFFICE-11/11 NBC 3.7 5.0 1.3 35%
19 BONES-11/11 FOX 2.6 3.5 0.9 35%
20 AMERICA'S Top Model-9-11/10 CW 1.2 1.6 0.4 33%
21 Lie To Me-11/08 FOX 1.8 2.4 0.6 33%
22 DEFENDERS, THE-11/10 CBS 1.8 2.4 0.6 33%
23 90210-11/08 CW 0.9 1.2 0.3 33%
24 Nikita-11/11 CW 0.9 1.2 0.3 33%
25 Criminal Minds-11/10 CBS 3.1 4.1 1.0 32%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows (November 8+14):

Rank Programs Net Viewership Live+SD (000) Viewership Live+7 (000) Post Airdate Absolute Viewership Increase From DVR Viewing (000) Post Airdate % Viewership Increase from DVR Viewing
1 Hawaii Five-0-11/08 CBS 10,262 13,760 3,498 34%
2 Mentalist, THE-11/11 CBS 13,855 16,929 3,074 22%
3 GREY'S ANATOMY-11/11 ABC 11,140 14,158 3,018 27%
4 HOUSE-11/08 FOX 9,661 12,453 2,792 29%
5 Criminal Minds-11/10 CBS 12,597 15,214 2,617 21%
6 Glee-11/09 FOX 11,024 13,624 2,600 24%
7 NCIS-11/09 CBS 19,885 22,411 2,526 13%
8 Castle-11/08 ABC 10,887 13,395 2,508 23%
9 Good Wife, THE-11/09 CBS 12,346 14,853 2,507 20%
10 CSI-11/11 CBS 13,008 15,300 2,292 18%
11 Private Practice-11/11 ABC 8,220 10,487 2,267 28%
12 Blue Bloods-11/12 CBS 10,586 12,785 2,199 21%
13 OFFICE-11/11 NBC 7,220 9,416 2,196 30%
14 Two and a Half Men-11/08 CBS 13,668 15,820 2,152 16%
15 NCIS: LOS ANGELES-11/09 CBS 15,629 17,759 2,130 14%
16 PARENTHOOD-11/09 NBC 5,006 7,111 2,105 42%
17 BONES-11/11 FOX 9,234 11,293 2,059 22%
18 Big Bang Theory, THE-11/11 CBS 13,111 15,127 2,016 15%
19 EVENT-11/08 NBC 5,573 7,506 1,933 35%
20 Law And Order:SVU-11/10 NBC 7,191 9,056 1,865 26%
21 DEFENDERS, THE-11/10 CBS 8,415 10,269 1,854 22%
22 Fringe-11/11 FOX 4,835 6,671 1,836 38%
23 CSI: NY-11/12 CBS 10,024 11,808 1,784 18%
24 Desperate Housewives-11/14 ABC 11,938 13,715 1,777 15%
25 SURVIVOR: NICARAGUA-11/10 CBS 11,332 13,014 1,682 15%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.

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Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data –LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day(Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2010 The Nielsen Company. All Rights Reserved.

 
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