via press release:
MORE PEOPLE CONTINUE TO WATCH “THE NFL ON CBS” THAN ANY OTHER NETWORK
THROUGH 11 WEEKS OF 2010 NFL SEASON
Through 11 weeks of the 2010 NFL regular-season, more people watch THE NFL ON CBS games than any other network, based on a cumulative analysis of Nielsen data.
Through 11 weeks of the 2010 season (September 9-November 22), THE NFL ON CBS regular-season games were seen by an estimated 141.9 million viewers, 6% higher than NBC’s 133.4 million viewers, 4% higher than FOX’s 136.9 million viewers and 45% higher than ESPN’s 98.0 million.
Overall, THE NFL ON CBS’s estimated 141.9 million viewers is 6% higher than last year through 11 weeks (134.1).
The cumulative audience is based on Total Viewers (Persons 2+) who have watched at least six minutes of NFL game coverage since the start of the 2010 regular-season.