via press release:
BET’S 106 & PARK CELEBRATES BEST MONTH EVER IN RATINGS
In Its 10th Year, 106 & PARK Remains the #1 Music Variety Show on Cable for 14 Consecutive Quarters
NEW YORK CITY — December 9, 2010 — BET’s wildly-successful music countdown show, 106 & PARK, celebrated its best month ever for November 2010 and stands as the #1 music variety show on cable for the past 14 consecutive quarters among adults 18-49 according to the Nielsen Company. The November performance of 106 & PARK was the most-watched in Network history among total viewers (855K), household viewership (635K) and adult viewers (473K). BET credits the most loyal and faithful viewers for the program’s long-standing success.
During this time, heavy hitters like Keri Hilson, Rihanna, Ne-Yo, Keyshia Cole, Soulja Boy, Chrisette Michelle,Denzel Washington and Bow Wow visited the show. A powerful presence in the music and entertainment industry,106 & PARK has been integral in launching the careers of numerous hip-hop and R&B artists.
Known for having the livest audience, 106 & PARK is the only music countdown showstrong after 10 years and in addition to creating trends, the show also tackles significant issues affecting teens, i.e. "teen violence," "abusive relationships," "bullying," "education," "health and fitness" and many others.
About BET Networks
BET Networks, a subsidiary of Viacom Inc. (NYSE: VIA, VIA.B), is the nation’s leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading Internet destination for Black entertainment, music, culture, and news; CENTRIC, a 24-hour entertainment network targeting the 25- to 54-year-old African-American audience; BET Digital Networks - BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Event Productions, a full-scale event management and production company with festivals and live events spanning the globe; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET in the United Kingdom and oversees the extension of BET network programming for global distribution.