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TV Ratings Sunday: 'Survivor' Finale All Time Low; As Pats/Packers Tops Night

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December 20th, 2010

Scoreboard NBC CBS FOX ABC CW
Adults 18-49: Rating/Share 6.1/16 4.4/12 2.0/5 1.8/5 0.6/2
Adults 18-34: Rating/Share 5.2/16 2.8/8 2.2/7 1.4/4 0.7/2
Total Viewers (million) 17.505 15.668 4.623 6.172 1.812

Due to the nature of live sports programming the ratings for NBC (NFL Football), and CBS (NFL overrun) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

Of course, Sunday Night Football topped the ratings on Sunday night, while Survivor: Nicaragua fell to an all time low among adults 18-49 for a Survivor finale.

While its always best to wait for Sunday night's final ratings (available Tuesday) for the SNF game, in the preliminary results NBC's Sunday Night Football Game 15: Green Bay Packers vs. New England Patriots posted a 7.3 adults 18-49 rating from 8:30-11p, down from last week's matchup (Eagles vs. Cowboys), which delivered an 8.5 rating from 8:30-11p in the Fast Nationals before rising to a 9.5 rating from 8:31-11:33p in the Finals.

The finale of Survivor: Nicaragua scored a preliminary 4.1 adults 18-49 rating a series finale low, down 7% vs. last Fall's Survivor: Samoa finale 4.4 adults 18-49 rating. Although because of the football overrun, adjustments are more likely than usual, even a 4.2 rating would tie an all time low for a finale.

The CBS lineup in the Eastern/Central time zones was delayed by 18 minutes by a football overrun, increasing the chance that the ratings will be adjusted in the finals.

On ABC, The Santa Clause 2 movie drew a 1.7 adults 18-49 rating, and The Santa Clause 3 movie scored a 1.9 rating.

Broadcast primetime ratings for Sunday, December 19, 2010:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 CBS NFL OVERRUN/60 Minutes 7.1 21 24.701
NBC FOOTBALL NIGHT IN AMERICA 2.7 8 8.293
FOX THE Simpsons - R 1.6 5 4.220
ABC THE SANTA CLAUSE 2 - R 1.1 3 4.405
7:30 NBC FOOTBALL NIGHT IN AMERICA 4.1 12 11.439
CBS 60 Minutes 3.9 11 18.630
FOX THE Simpsons - R 1.8 5 4.225
ABC THE SANTA CLAUSE 2 - R 1.5 4 5.129
8:00 NBC NBC Sunday Night Football 5.6 15 16.120
CBS 60 Minutes/SURVIVOR:  NICARAGUA 4.3 12 17.236
FOX THE Simpsons - R 2.2 6 5.097
ABC THE SANTA CLAUSE 2 - R 2.0 5 6.807
8:30 NBC NBC Sunday Night Football 6.8 18 20.141
CBS SURVIVOR:  NICARAGUA 4.2 11 13.895
ABC THE SANTA CLAUSE 2 - R 2.2 6 7.501
FOX The Cleveland Show - R 1.9 5 4.373
9:00 NBC NBC SUNDAY NIGHT FOOTBALL 7.2 18 21.393
CBS SURVIVOR:  NICARAGUA 4.1 10 13.348
FOX Family Guy - R 2.3 6 4.958
ABC THE SANTA CLAUSE 3 -R 2.0 5 7.009
9:30 NBC NBC SUNDAY NIGHT FOOTBALL 7.4 18 21.640
CBS SURVIVOR:  NICARAGUA 4.1 10 13.209
FOX Family Guy - R 2.3 6 4.864
ABC THE SANTA CLAUSE 3 -R 1.9 5 6.309
10:00 NBC NBC SUNDAY NIGHT FOOTBALL 7.5 19 20.556
CBS SURVIVOR:  NICARAGUA / REUNION 4.1 10 13.119
ABC THE SANTA CLAUSE 3 -R 1.8 5 5.938
10:30 NBC NBC SUNDAY NIGHT FOOTBALL 7.6 20 20.460
CBS SURVIVOR:  NICARAGUA REUNION 3.5 9 11.211
ABC THE SANTA CLAUSE 3 -R 1.9 5 6.276

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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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