via press release:
|23.7 MILLION WATCH VIKINGS-EAGLES ON TUESDAY EDITION OF “SUNDAY NIGHT FOOTBALL”|
|Up 25% From Last Year’s Week 16 Game
11th SNF Game This Season to Surpass 20 Million Viewers
SNF Defeated Nightly Competition Every Week So Far This Season (16 For 16)
|NEW YORK – December 30, 2010 – The special Tuesday edition of “Sunday Night Football” was the most-watched show on Tuesday, the 16th straight week that primetime football on NBC defeated its nightly competition. The game, which was originally scheduled to be played on Sunday but was postponed by the NFL due to severe weather in Philadelphia, was up 25 percent over last year’s Week 16 game, according to official national data released today by The Nielsen Company.
NBC PRIMETIME GAMES WITH 20 MILLION OR MORE VIEWERS
(Through 16 weeks)
2010 – 11
MOST WATCHED “SUNDAY NIGHT FOOTBALL” GAMES:
1. 12/12/10, Eagles-Cowboys, 25.73 million (SNF Week 14)
*The NFL Kickoff Opener on Thursday, Sept. 9, 2010 between the Vikings and Saints generated an average viewership of 27.5 million people.
The 13.8/23 national rating for Tuesday’s game is 27 percent ahead of last year’s Week 16 SNF game (Cowboys-Redskins, 10.9/18).
DEFEATED ALL TUESDAY NIGHT COMPETITION: The Tuesday edition of “Sunday Night Football” defeated all Tuesday Night competition, the 16th straight week that primetime NFL football on NBC out-rated all rival programming, on a night that included such original competition as CBS's Kennedy Center Honors and encores of CBS's NCIS, ABC's Rudolph's Shiny New Year, No Ordinary Family and Detroit 1-8-7, and Fox's Glee.
SNF IS 16 FOR 16: With 23.7 million viewers, Tuesday’s edition of “Sunday Night Football” was the most-watched primetime show on Tuesday, the 16th straight week this season that SNF defeated its competition (100 percent). Last season, SNF was the most-watched Sunday night primetime broadcast in a record 15 of 16 (94 percent) weeks. In 2008, SNF won 13 of 16 (81 percent) Sunday nights after winning 11 of 16 in 2007 (69 percent) and nine of 16 in 2006 (56 percent).
Through the first 16 weeks of the NFL season, “Sunday Night Football” is averaging 22.0 million viewers, 2.4 million more than last year through this point of the season (19.6 million).
SNF AVERAGE VIEWERSHIP THROUGH 16 WEEKS:
1. 2010, 21.9 million
The 16-week average household rating of 13.1/21 is 11-percent higher than last year’s 11.8/19 and 27 percent ahead of 2008 (10.3/16) through the same point in the season.
TOP METERED MARKETS FOR VIKINGS-EAGLES:
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