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Live+7 DVR Ratings: 'Criminal Minds,' 'Big Bang Theory,' 'Hawaii Five-0' Top Week's Rankings

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January 4th, 2011

Note that our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials". There were only 28 such programs in the list for the week below, so the top 25 is nearly all of them.

The thirteenth week of the broadcast season (December 13-19) saw Criminal Minds, The Big Bang Theoryand Hawaii Five-0 top our different rankings for additions between Same Day (until 3am after the airdate) and Live+7 Day DVR viewing.

That 's hardly surprising, since CBS was the only network to air a nearly full line up of original episodes.

Criminal Minds, Hawaii Five-0 and The Big Bang Theory lead all shows for adults 18-49 ratings added after airdate via DVR viewing, adding 1.1 adults 18-49 ratings points to its Live+Same Day adults 18-49 ratings.

Hawaii Five-0 topped the % adults 18-49 ratings increase from DVR viewing, adding 39% to its Live+Same Day adults 18-49 ratings.

Hawaii Five-0 also topped the absolute average viewership gained from DVR viewing, adding 3,125 million average viewers via DVR viewing between the Live+Same Day and Live + 7 day measurement periods.

These Live+7 day program ratings mean nothing to the network advertising revenues or the renewal prospects of your favorite shows that we didn't already know from the Live + Same Day ratings we had more than two weeks ago. If you'd like to learn why, read Network Jedi Mind Tricks: Live+7 Ratings And Your Favorite Show.

Unfortunately, those Mind Tricks still work on some people.

To see the previous most DVR'd TV Shows lists click here.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 Criminal Minds-12/15 CBS 3.3 4.4 1.1 33%
2 Hawaii Five-0-12/13 CBS 2.8 3.9 1.1 39%
3 Big Bang Theory, THE-12/16 CBS 4.0 5.1 1.1 28%
4 NCIS-12/14 CBS 4.0 4.9 0.9 23%
5 How I Met Your Mother-12/13 CBS 3.6 4.5 0.9 25%
6 Two and a Half Men-12/13 CBS 4.2 5.1 0.9 21%
7 SURVIVOR: NICARAGUA-12/15 CBS 3.5 4.3 0.8 23%
8 NCIS: LOS ANGELES-12/14 CBS 3.3 4.0 0.7 21%
9 MIKE & MOLLY-12/13 CBS 3.6 4.2 0.6 17%
10 HELL'S KITCHEN-12/15 FOX 2.6 3.2 0.6 23%
11 Good Wife, THE-12/14 CBS 2.2 2.8 0.6 27%
12 Rules of Engagement-12/13 CBS 3.2 3.8 0.6 19%
13 DEFENDERS, THE-12/15 CBS 2.0 2.5 0.5 25%
14 Human Target-12/15 FOX 1.6 2.1 0.5 31%
15 $#*! My Dad Says-12/16 CBS 2.9 3.3 0.4 14%
16 Biggest Loser 10-12/14 NBC 4.0 4.3 0.3 8%
17 20/20-FRI-12/17 ABC 1.0 1.1 0.1 10%
18 AMW: AMERICA FIGHTS BACK-12/18 FOX 1.5 1.6 0.1 7%
19 COPS-12/18 FOX 1.4 1.5 0.1 7%
20 Dateline FRI-12/17 NBC 1.4 1.5 0.1 7%
21 Minute To Win It-TUE-12/14 NBC 2.3 2.4 0.1 4%
22 PRIMETIME:WHAT WOULD U DO-12/17 ABC 1.3 1.4 0.1 8%
23 60 Minutes-12/19 CBS 4.0 4.1 0.1 2%
24 Skating With The Stars-12/13 ABC 0.8 0.8 0.0 0%
25 Supernanny-12/17 ABC 1.0 1.0 0.0 0%

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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 HAWAII FIVE-0-12/13 CBS 2.8 3.9 1.1 39%
2 Criminal Minds-12/15 CBS 3.3 4.4 1.1 33%
3 Human Target-12/15 FOX 1.6 2.1 0.5 31%
4 Big Bang Theory, THE-12/16 CBS 4.0 5.1 1.1 28%
5 Good Wife, THE-12/14 CBS 2.2 2.8 0.6 27%
6 DEFENDERS, THE-12/15 CBS 2.0 2.5 0.5 25%
7 How I Met Your Mother-12/13 CBS 3.6 4.5 0.9 25%
8 HELL'S KITCHEN-12/15 FOX 2.6 3.2 0.6 23%
9 SURVIVOR: NICARAGUA-12/15 CBS 3.5 4.3 0.8 23%
10 NCIS-12/14 CBS 4.0 4.9 0.9 23%
11 Two and a Half Men-12/13 CBS 4.2 5.1 0.9 21%
12 NCIS: LOS ANGELES-12/14 CBS 3.3 4.0 0.7 21%
13 Rules of Engagement-12/13 CBS 3.2 3.8 0.6 19%
14 MIKE & MOLLY-12/13 CBS 3.6 4.2 0.6 17%
15 $#*! My Dad Says-12/16 CBS 2.9 3.3 0.4 14%
16 20/20-FRI-12/17 ABC 1.0 1.1 0.1 10%
17 PRIMETIME:WHAT WOULD U DO-12/17 ABC 1.3 1.4 0.1 8%
18 Biggest Loser 10-12/14 NBC 4.0 4.3 0.3 8%
19 COPS-12/18 FOX 1.4 1.5 0.1 7%
20 Dateline FRI-12/17 NBC 1.4 1.5 0.1 7%
21 AMW: AMERICA FIGHTS BACK-12/18 FOX 1.5 1.6 0.1 7%
22 Minute To Win It-TUE-12/14 NBC 2.3 2.4 0.1 4%
23 60 Minutes-12/19 CBS 4.0 4.1 0.1 2%
24 Skating With The Stars-12/13 ABC 0.8 0.8 0.0 0%
25 Supernanny-12/17 ABC 1.0 1.0 0.0 0%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net Viewership Live+SD (000) Viewership Live+7 (000) Post Airdate Absolute Viewership Increase From DVR Viewing (000) Post Airdate % Viewership Increase from DVR Viewing
1 HAWAII FIVE-0-12/13 CBS 10,982 14,107 3,125 28%
2 CRIMINAL MINDS-12/15 CBS 13,830 16,472 2,642 19%
3 NCIS-12/14 CBS 19,892 22,440 2,548 13%
4 Good Wife, THE-12/14 CBS 11,872 14,210 2,338 20%
5 Big Bang Theory, THE-12/16 CBS 13,244 15,425 2,181 16%
6 NCIS: LOS ANGELES-12/14 CBS 16,836 18,972 2,136 13%
7 Two and a Half Men-12/13 CBS 13,989 15,912 1,923 14%
8 DEFENDERS, THE-12/15 CBS 10,297 12,136 1,839 18%
9 SURVIVOR: NICARAGUA-12/15 CBS 12,338 13,903 1,565 13%
10 Human Target-12/15 FOX 5,820 7,365 1,545 27%
11 MIKE & MOLLY-12/13 CBS 11,988 13,526 1,538 13%
12 How I Met Your Mother-12/13 CBS 9,728 11,154 1,426 15%
13 HELL'S KITCHEN-12/15 FOX 5,857 7,022 1,165 20%
14 $#*! My Dad Says-12/16 CBS 10,304 11,336 1,032 10%
15 Rules of Engagement-12/13 CBS 9,617 10,566 949 10%
16 Biggest Loser 10-12/14 NBC 11,078 11,722 644 6%
17 60 Minutes-12/19 CBS 18,731 19,121 390 2%
18 Dateline FRI-12/17 NBC 6,443 6,710 267 4%
19 20/20-FRI-12/17 ABC 3,997 4,214 217 5%
20 PRIMETIME:WHAT WOULD U DO-12/17 ABC 4,432 4,643 211 5%
21 COPS-12/18 FOX 4,587 4,787 200 4%
22 Minute To Win It-TUE-12/14 NBC 7,658 7,843 185 2%
23 Supernanny-12/17 ABC 3,949 4,085 136 3%
24 Skating With The Stars-12/13 ABC 3,787 3,872 85 2%
25 AMW: AMERICA FIGHTS BACK-12/18 FOX 4,649 4,724 75 2%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.

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Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data –LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day(Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2010 The Nielsen Company. All Rights Reserved.

 
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