'Piers Morgan Tonight' Premieres On CNN, Guess The Ratings (Poll)

Categories: Cable News Ratings

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January 17th, 2011

Piers Morgan Tonight moves into the former Larry King Live timeslot at 9pm on CNN tonight. At the recent Television Critics Assn. meetings he noted that he'd like to do a little ratings "butt kicking" of both Fox News and MSNBC (our poll respondents are skeptical to say the least).

I don't have good time period averages for the former Larry King Live show, but the Monday of his finale week (12/13/10) Larry drew 458,000 average viewers and 169,000 in the target adults 25-54 demo. The previous Monday (12/6) Larry drew 642,000 average viewers and 215,000 adults 25-54 (that was closer to Larry's typical night in his final months).

How many viewers will Piers Morgan Tonight average in its first week?

 
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