
via press release:
CNN’S “Piers Morgan Tonight” TOPS FNC IN THE DEMO ADULTS 25-54 PROGRAM ALSO GREW AMONG ADULTS 25-54 FROM LAST NIGHT’S DEBUT
From Nielsen Fast National Data for Tuesday, January 18, 2011:
CNN: “Piers Morgan Tonight” 1.273 million total viewers/551k demo adults 25-54
CNN topped FNC’s “Hannity” in the demo 25-54 last night (551k vs. 506k)
PMT increased +6% in the key demo adults 25-54 from last night’s debut (551k vs. 521k).
This represents a 94% increase compared to CNN’s 9 pm 4th quarter average in total viewers (657k) and +224% more among adults 25-54 (170k).
FNC: “Hannity” 2.183 million total viewers/506k demo adults 25-54
(This represents a -8% decrease in total viewers and -16% in demo 25-54 from last night)
MSNBC: “The Rachel Maddow Show” 1.126 million total viewers/265k demo adults 25-54





