Perhaps you couldn't expect Condi Rice to be a big draw, but Pier Morgan Tonight fared little better with Ricky Gervais on Thursday night. His viewership of 1.025 million was effectively level, and he added just 40,000 viewers in the 25-54 demo vs. Wednesday night.
Live + Same Day Cable News Daily Ratings for January 20, 2011
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | ||
| Total Day | ||||
| FNC | 1,098 | 244 | 474 | |
| CNN | 334 | 89 | 131 | |
| MSNBC | 416 | 121 | 199 | |
| CNBC | 161 | 45 | 79 | |
| HLN | 240 | 91 | 134 | |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| FNC | 1,918 | 409 | 773 | |
| CNN | 451 | 128 | 189 | |
| MSNBC | 870 | 264 | 408 | |
| CNBC | 165 | 49 | 80 | |
| HLN | 414 | 119 | 202 | |
| Net | Morning programs (6-9 AM) | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FOX & Friends | 834 | 281 | 519 |
| CNN | American Morning | 187 | 85 | 105 |
| MSNBC | Morning Joe | 479 | 136 | 218 |
| CNBC | Squawk Box | 172 | 85 | 103 |
| HLN | Morning Express w/ Meade | 297 | 161 | 186 |
| Net | 5PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | GLENN BECK | 1,780 | 377 | 830 |
| CNN | Situation Room | 498 | 103 | 174 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 612 | 135 | 236 |
| CNBC | FAST MONEY | 200 | 26 | 116 |
| HLN | SHOWBIZ TONIGHT | 236 | 94 | 111 |
| Net | 6PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | SPECIAL RPT W/BRET BAIER | 1,940 | 344 | 740 |
| CNN | Situation Room | 524 | 119 | 171 |
| MSNBC | Ed Show | 760 | 149 | 268 |
| CNBC | Mad Money | 165 | 48 | 97 |
| HLN | Prime News | 205 | 91 | 86 |
| Net | 7PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | The Fox Report W/S.SMITH | 1,786 | 439 | 804 |
| CNN | John King USA | 529 | 120 | 183 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 700 | 147 | 289 |
| CNBC | Kudlow Report | 175 | 26 | 73 |
| HLN | ISSUES | 341 | 126 | 191 |
| Net | 8PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | THE OREILLY FACTOR | 2,918 | 676 | 1,324 |
| CNN | PARKER SPITZER | 522 | 110 | 212 |
| MSNBC | COUNTDOWN W/ K. OLBERMANN | 1,106 | 198 | 457 |
| CNBC | INSIDE THE MIND OF GOOGLE | 160 | 50 | 67 |
| HLN | Nancy Grace | 632 | 143 | 298 |
| Net | 9PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | Hannity | 2,079 | 557 | 941 |
| CNN | Piers Morgan Tonight | 1,025 | 279 | 455 |
| MSNBC | Rachel Maddow Show | 976 | 264 | 436 |
| CNBC | BUSINESS MODEL | 199 | 95 | 109 |
| HLN | Nancy Grace-MISSING | 534 | 148 | 238 |
| Net | 10PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | ON THE RECORD W/GRETA | 1,460 | 328 | 674 |
| CNN | Anderson Cooper 360 | 740 | 238 | 321 |
| MSNBC | Last Word W/ L. ODONNELL | 855 | 241 | 348 |
| CNBC | PORN: BUSINESS OF PLEASUR | 278 | 178 | 170 |
| HLN | Joy Behar | 372 | 105 | 154 |
| Net | 11PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | THE OREILLY FACTOR | 1,080 | 378 | 623 |
| CNN | Anderson Cooper 360 | 418 | 142 | 191 |
| MSNBC | COUNTDOWN W/ K. OLBERMANN | 513 | 129 | 195 |
| CNBC | Mad Money | 123 | 100 | 106 |
| HLN | SHOWBIZ TONIGHT | 239 | 85 | 132 |
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of October, 2010)
CNN/HLN: 100.88 million HHs
CNBC: 98.38 million HHs
FNC: 99.06 million HHs
MSNBC: 95.41 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.
