Ratings Notes for TBS, TNT, Cartoon Network; Including 'Are We There Yet,' 'Conan,' 'Southland' & More

Categories: Network TV Press Releases

Written By

January 25th, 2011

via ratings notes from Turner:

TNT
TNT  delivered a strong week, ranking as basic cable’s #1 network among adults  25-54 in total day and the #1 24-hour network among adults 18-49 in total  day.

TNT’s Saturday night network television premiere of The Dark  Knight ranked as basic cable’s top movie telecast for the week, with  3.6 million viewers, 1.9 million adults 18-49 and 1.8 million adults  25-54.

TNT’s acclaimed drama Southland scored season-high  numbers last Tuesday night, with 2.1 million viewers and 1 million adults  25-54.  The episode delivered a remarkable 28% more viewers and 23% more  adults 25-54 than the previous week.

With final Live + 7 data now  available for the Jan. 3 season premiere of Southland, the episode grew  its audience to 3.1 million viewers (+47% over Live + Same Day) and more than  1.4 million adults 25-54 (+50% over Live + SD).

The Jan. 3 season  finale of TNT’s The Closer grew its audience to more than 8.2  million viewers and 2.8 million adults 25-54 in Live + 7.  For its entire  sixth season, The Closer averaged 7.6 million viewers, with 2.7 million  adults 25-54.  The Closer is set to launch its seventh season this  summer.

The Jan. 3 episode of TNT’s acclaimed Men of a Certain  Age grew its audience to 3 million viewers and more than 1.3 million  adults 25-54, according to final Live + 7 data.

Through 30 games, the  NBA on TNT is averaging a 1.5 U.S. rating (+25%, 1.2 U.S. rating), 2,323,000  total viewers (+30%, 1,788,000 total viewers) and 1,726,000 households (+27%,  1,357,000 households) over last year's corresponding  coverage.

Source:  Nielsen Media Research. Based on Live+SD. NBA Regular Season on TNT STD  through 30 games. (10/26/2010-1/20/2011) vs.  (10/27/2009-2/4/2010)


Adult Swim
Across Week 4 of January 2011,  Adult Swim ranked #1 for Total Day delivery of adults 18-34 (517,000, up 3%), adults 18-49 (734,000, up 7%), men 18-34 (340,000, up 14%) and men 18-24 (186,000, up 13%).

Back-to-back  episodes of the Adult Swim original series SQUIDBILLIES (Sunday, 10 and  10:15 p.m.) posted double and triple-digit increases among all key adult and  young male demos vs. the same time period last year.  At 10 p.m., adults  18-34 delivery (281,000) increased by 45%, while adults 18-24 delivery  (208,000) increased by 96%.  At 10:15 p.m., adults 18-34 delivery  (455,000) increased by 57%, and adults 18-24 delivery (338,000)  increased by 128%.

An Adult Swim premiere episode of FAMILY  GUY (Monday, 11 p.m.) charted double-digit delivery and ratings increases  across all young adult demos: adults 18-34 delivery (1,352,000) grew by  32%, adults 18-24 delivery (762,000) grew by 32%, men 18-34  delivery (875,000) grew by 29%, men 18-24 delivery (485,000) grew by  20%, and adults 18-49 delivery (1,958,000) grew by  30%.

Adult Swim telecasts—including Family Guy, ROBOT  CHICKEN and American Dad—accounted for 17 of the  Top 50 telecasts of the week on ad-supported basic cable among adults 18-34,  more than any other network.  These shows, along with AQUA TEEN HUNGER  FORCE, also accounted for 22 of the Top 50 telecasts of the week  among men 18-34, again more than any other network.

Cartoon  Network
Last week, Cartoon Network achieved the #1 destination on  all television among Boys 9-14 on Friday night (7-9 p.m.), which charted  double-digit growth among kids and boys 9-14 versus the same time period last  year.  The animated action-adventure block earned 29% delivery  gains among kids 9-14 (468,000) and 27% ratings gains (1.9).   Across the block, boys 9-14 delivery (391,000) surged by 44% and  ratings (3.1) by 41%, while boys 6-11 delivery (464,000) grew by 4% and  ratings (3.7) by 6%.

Leading the Friday night line-up, YOUNG  JUSTICE (7 p.m.)  scored 22% growth among kids 9-14 (495,000)  and 18% growth among ratings (2.0).  Boys 9-14 delivery (382,000)  increased by 26% and ratings (3.1) by 29%.  Even more  impressive, BEN 10: ALIEN FORCE (7:30 p.m.) achieved 27% growth  among kids 9-14 delivery (387,000), 23% growth among ratings (1.6), and  56% growth among boys 9-14 delivery (345,000) and ratings (2.8).   And to crown the evening, STAR WARS: The Clone Wars (8:30 p.m.)  improved kids 9-14 delivery (603,000) and ratings (2.5) by 39%, and  boys 9-14 delivery (491,000) and ratings (3.9) by 44%.

Overall  across the fourth week of January 2011, Cartoon Network earned 2% early evening prime time (7-9 p.m.) delivery growth among kids 9-14  (377,000) while ratings remained unchanged, and 2% total day (6  a.m.-9 p.m.) delivery growth among kids 9-14 (258,000) and 10% growth  in ratings (1.1).

Monday night animated comedies (7-9 p.m.) also  attracted significant growth among older kids vs. the same time period last  year: kids 9-14 delivery (521,000) expanded by 23% and ratings (2.1) by  24%, and boys 9-14 delivery (397,000) expanded by 29% and  ratings (3.2) by 28%.  Adventure Time (8 p.m.) continued  its positive ratings trajectory, earning 16% delivery gains among kids  6-11 (758,000) and 67% delivery gains among kids 9-14 (604,000).   Boys 6-11 delivery (555,000) grew by 21% and boys 9-14 delivery  (474,000) grew by 80%.  Regular Show (8:15 p.m.) earned  across-the-board double and triple-digit delivery gains as well—kids 2-11  delivery (996,000) increased by 10%, 6-11 delivery (790,000) increased  by 33%, kids 9-14 delivery (692,000) increased by 135%, boys  2-11 delivery (759,000) increased by 25%, boys 6-11 delivery (609,000)  increased by 44% and boys 9-14 delivery (559,000) increased by  146%.

Wednesday night’s alternative live-action series DUDE,  WHAT WOULD HAPPEN (8 p.m.) scored significant audience improvement as well  vs. the same time period last year.  Kids 6-11 delivery (524,000) grew by  15%, kids 9-14 delivery (370,000) grew by 30%, boys 2-11  delivery (503,000) grew by 7%, boys 6-11 delivery (437,000) grew by  23% and boys 9-14 delivery (284,000) grew by 23%.   Immediately following, Destroy Build Destroy (8:30 p.m.) charted  kids 9-14 delivery gains of 15% (314,000) and 14% delivery gains  among boys 9-14 (248,000).

Finally, a premiere episode of POKÉMON:  DP SINNOH LEAGUE (Saturday, 8 a.m.) earned 6% delivery improvement  among kids 9-14 (320,000) and 8% ratings improvement (1.3), and  10% improvement among both boys 9-14 delivery (274,000) and ratings  (2.2).

TBS
Last week, Conan was watched by  506,000 adults 18-34 and 768,000 adults 18-49, with a total audience of 1.1  million viewers.  Continuing to prove Conan’s strength among young  adults, last week’s episodes boasted a median age of 32.

Competitive  data for the prior week (Jan. 10-14) shows Conan started the new year  ranking once again as television’s #1 late-night talk show among adults 18-34  (508,000).  The show also boasted the youngest median age:  32.

Conan was on a holiday break the week of Jan. 3, so there is  no new information to report on time-shifted viewing.

TBS’s hit sitcom  Are We There Yet? delivered strong numbers for its third week of  the winter.  The Wednesday 10 and 10:30 p.m. episodes averaged more than  2.1 million viewers and 1.1 million adults 18-49.

TBS’s ‘80s college  comedy Glory Daze closed out its first season Tuesday night with  1.1 million viewers.  Boasting a median age of only 26, the season finale  scored 17% growth among adults 18-34 (522,000) compared to the previous week.   Live + 7 data for the Jan. 4 episode of Glory Daze shows that it  grew its total audience to 1.4 million viewers and 672,000 adults 18-34, with  a median age of 28.

truTV
truTV’s hit series Hardcore Pawn garnered more than 2.2 million viewers Tuesday night  at 10 p.m., its biggest audience ever.  The show delivered 1.2 million  adults 18-49 and 736,000 men 18-49, ranking among cable’s Top 5 programs for  the time period.  The episode also helped truTV chalk up its most-watched  Tuesday night ever, with more than 1.6 million viewers.

NBA  TV
NBA TV continues to deliver strong audiences for its signature  Tuesday night program Fan Night. Through the first 12 Fan Night games of the season, the network is averaging 382,000 total viewers and  290,000 households.  This season over 6 million viewers have watched  Fan Night on NBA TV through Jan. 18.

Source:  Nielsen Media Research.   11/2/10-1/18/11.  Live +SD data.  Includes all Live Tuesday  Fan Night telecasts.  For Fan Night Reach, based on 6+ minute  qualifier.

Tuesday  Night's Fan night game between the Atlanta Hawks and the Miami Heat  delivered 566,000 viewers, the second largest NBA TV Regular Season audience  behind the Nov. 9 game between the Miami Heat and Utah Jazz (659,000 total  viewers).

Source:   Nielsen Media Research.  10/30/10-1/18/11.  Live +SD data.   Includes all Live NBA TV Regular Season telecasts.

 
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