via press release:
MTV’S “2” DELIVERS A SEASON HIGH WITH 4 MILLION TOTAL VIEWERS
NEW YORK, NY (January 26, 2011) – MTV’s “2” episode last night delivered 4.0 million total viewers, the highest to date this season. “ 2” airs Tuesdays at 10pm ET/PT.
- “ 2” delivered 4.0 million total viewers; this is the 3rd most watched telecast in the / franchise and a season high.
- In week 3, Teen Mom 2 also posted a new season high with P12-34, averaging a 3.9 and 3.0 million P12-34 viewers.
- Teen Mom 2’s P12-34 rating has grown each week, +11% from last week (3.5) and +15% from its season premiere (3.4).
Source: Nielsen. Live+SD. Coverage ratings. 1/25/11 or as dated.
MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV’s sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is the leading destination for music, news and pop culture.