via press release:
‘,’ AND RATINGS
Starz’ New ‘Spartacus’ Event Series Connects
With 2.8 Million Viewers in its Premiere Weekend
Updating the viewership for the premiere of Starz’ hit franchise “Spartacus,” the new “Spartacus:” debuted to an audience of 2.3 million viewers across four regular Friday and Sunday telecasts the weekend of January 21. With a special, additional, airing Saturday night, the weekend total rises to 2.8 million. The 10 p.m. premiere and 11 p.m. repeat set a series record for combined Friday telecasts, grossing nearly 1.9 million viewers. The special Saturday repeat, along with two regularly scheduled Sunday repeats, added nearly 1 million more viewers.
For its 10 p.m. (ET and PT) premiere on Jan. 21, “Spartacus:” ranked as No. 1 among households for all cable programs aired over the weekend, and was also tied for first among Adults 18-49.
In addition, “Spartacus:” premiere ranked No. 7 among households for all cable programs in the week.
* Source: Nielsen NPower Live + SD. Rankings are based on coverage ratings for respective demos for 1/21/11 – 1/23/11 and 1/17/11 – 1/23/11.