‘Super Bowl’ Gives Fox Towering Weekly Ratings Win
With a record setting Super Bowl, weekly broadcast ratings in the 21st century won’t get any bigger than this week for Fox, as to no one’s surprise, they buried the broadcast competition in the weekly ratings race.
Fox averaged an 11.5 adults 18-49 rating for the week. CBS finished in second with a 1.9 rating, while ABC finished third with a 1.8 adults 18-49 rating, and NBC trailed in fourth with a 1.7 rating.
The Super Bowl also allowed Fox instead of typical CBS to tower over the press release friendly, but advertiser ignored average viewership for the week.
The network’s average viewership is charted in millions of viewers, just like we report all other average viewership information on the site, and adults 18-49 is charted as ratings points. Note the units (million viewers on the left, rating on the right) below the bars.
Each adults 18-49 rating point is a percentage of the adults 18-49 US TV population and equals 1.315 million adults 18-49.
You can see past week’s broadcast network primetime weekly TV ratings results here.
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.