TNT Presents 19 Hours of Exclusive Coverage of NBA All-Star 2011 in Los Angeles from Feb. 17-20 2011

Categories: Network TV Press Releases,TV Sports Ratings & News

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February 8th, 2011

via press release:

TNT Presents 19 Hours of Exclusive Coverage of NBA All-Star 2011 in Los Angeles from Feb. 17-20 2011

NBA All Star Game to feature Miami Heat's “Big 3” and Boston Celtics’ “Big 4” leading the East against L.A. hometown heroes Kobe Bryant, Pau Gasol and Blake Griffin and the West

Leading Rookie-of-the-Year candidate Griffin headlines the Sprite Slam Dunk field for All-Star Saturday Night presented by State Farm TNT will be live in Los Angeles for exclusive coverage of all the excitement of NBA All-Star 2011, with 19 hours of All-Star programming Feb. 17-20 featuring the biggest and brightest stars from the world of sports and entertainment. The NBA All-Star Game presented by KIA Motors grabs the spotlight on Sunday, Feb. 20, when the East’s LeBron James and the Miami Heat’s “Big Three” team up with Kevin Garnett and the Boston Celtics “Big Four” to take on the West’s Kobe Bryant (L.A. Lakers), Pau Gasol (L.A. Lakers) and Blake Griffin (L.A. Clippers) on their home court. All eyes will be on rookie sensation Griffin on Saturday, Feb. 19, as he competes in one of the most highly anticipated Sprite Slam Dunk competitions in recent years as part of All-Star Saturday Night presented by State Farm. The stars will be out in Hollywood beginning Thursday, Feb. 17, to tip off TNT’s All-Star coverage as four-time Grammy Winner Lenny Kravitz and other special guests join NBA Tip-Off presented by AutoTrader.com with host Ernie Johnson, alongside analysts Charles Barkley, Kenny Smith and Chris Webber, live from the London Hotel prior to an exclusive doubleheader.

TNT’s exclusive coverage of the 2011 NBA All-Star Game presented by KIA Motors gets underway on Sunday, Feb. 20, beginning at 7 p.m. (ET) with NBA Tip-Off presented by AutoTrader.com live from Staples Center. NBA TV and TNT analyst Kevin McHale will join Johnson, Barkley, Kenny Smith and Webber to preview the night’s action. The show will also feature Access Hollywood reporter Maria Menounos interviewing celebrities from the T-Mobile Magenta Carpet at NBA All-Star 2011. This will be Turner Sports’ 27th year of hosting NBA All-Star coverage, and this will be the ninth consecutive year the NBA All-Star Game is televised in prime time on TNT.

  • The Heat’s “Big Three” of James, Dwyane Wade and Chris Bosh will team up with the Celtics’ “Big Four” of Garnett, Ray Allen, Paul Pierce, Rajon Rondo and the rest of the Eastern Conference squad to take on Kevin Durant (Oklahoma City Thunder), Carmelo Anthony (Denver Nuggets) and the Western Conference All-Stars at 8:30 p.m. (ET).
  • Marv Albert will be courtside to call the action, along with analysts Steve Kerr and Reggie Miller, with Craig Sager reporting from the sidelines.

NBA All-Star Saturday Night presented by State Farm returns to TNT on Saturday, Feb. 19, at 8:30 p.m. (ET).

  • The highly anticipated Sprite Slam Dunk with Griffin competing on his home court against JaVale McGee (Washington Wizards), DeMar DeRozan (Toronto Raptors) and Serge Ibaka (Oklahoma City Thunder). TNT analyst Kenny Smith will serve as Griffin’s “dunk coach” and McGee will be advised by NBA TV and TNT analyst Webber during the competition.
  • Taco Bell Skills Challenge: New Orleans Hornets All-Star point guard Chris Paul will take on four participants chosen by a fan vote. The players will compete in a two-round timed “obstacle course” consisting of dribbling, passing and shooting stations.
  • Foot Locker Three-Point Contest: Six players will compete in the popular three-point shooting contest from beyond the arc. The Celtics’ Paul Pierce won the competition in 2010.
  • Haier Shooting Stars: A four-team competition with each team comprised of an NBA player, WNBA player and NBA legend, including TNT and NBA TV analysts Rick Fox, Kerr, Kenny Smith and Steve Smith.

TNT will have exclusive coverage of the T-Mobile Rookie Challenge & Youth Jam on Friday, Feb. 18 at 9 p.m. (ET).

  • Star rookies Griffin and John Wall (Washington Wizards) will lead the Rookie Team against Stephen Curry (Golden State Warriors), Tyreke Evans (Sacramento Kings) and the Sophomore Squad in the annual All-Star contest.
  • Assistant coaches for the Rookies are All-Star Amar’e Stoudemire (New York Knicks) and NBA TV/TNT analyst McHale. The assistant coaches for the Sophomores are Carmelo Anthony and TNT NBA basketball analyst Kerr. Providing fans with insight from the bench, Kerr and McHale will be mic’d up during the game.

The network will tip off its All-Star coverage on Thursday, Feb. 17 with an exclusive doubleheader beginning at 8 p.m. (ET).

  • NBA Tip-Off presented by AutoTrader.com with Johnson (host), Barkley (analyst), Kenny Smith (analyst) and Webber (analyst) will air live from the London Hotel in Hollywood.
  • The first game of the doubleheader will feature the San Antonio Spurs visiting the Chicago Bulls followed by the Dallas Mavericks taking on the Phoenix Suns at 10:30 p.m. (ET).
  • The Emmy® award-winning studio show Inside the NBA presented by Hyundai with Johnson, Barkley, Kenny Smith and Webber will recap the night’s action live from Hollywood.

“This continues to be one of the most exciting NBA seasons in the history of The League and that is reflected in the strong ratings growth we are experiencing on TNT through the first half of the season,” said David Levy, President of Sales, Distribution and Sports, Turner Broadcasting System, Inc. “NBA All Star Weekend is shaping up to be one of the most exciting in many years with a number of marquee events and storylines highlighting our four days of coverage.”

Heading into one of Turner Sports’ signature events, TNT is enjoying one of its most-watched NBA seasons. Through 34 games, the NBA on TNT is averaging a 1.5 U.S. rating (+25%, 1.2 U.S. rating), 2,359,000 total viewers (+33%, 1,769,000 total viewers), 1,756,000 households (+30%, 1,346,000 households) over last year's corresponding coverage. Some ratings highlights from last year’s All-Star coverage:

  • TNT’s exclusive coverage of the 2010 NBA All-Star Saturday Night was the second most-watched night in the event’s 25 year history, delivering a 3.1 U.S. household rating, (3.6 cable rating), nearly 5.5 million total viewers and 3.6 million households. It also was the #1 cable television program for the night among households, total viewers and adult and key demos.
  • The network’s exclusive coverage of the 2010 NBA All-Star Game was the #1 television program on Sunday night among the key men 18-34 demo, besting Winter Olympic Games coverage.

Leading into NBA All-Star Saturday Night presented by State Farm on Feb. 19, TNT will present three original programs:

  • NBA All-Star Game at 60: A one-hour live special that will showcase the Unforgettable games and players that make the NBA All-Star Game one of the premiere events in sports. Johnson will host alongside analysts Barkley, McHale and Webber, who have a combined 23 All-Star appearances between them.
  • Ultimate Fantasy Draft: Barkley, Kerr, McHale, Miller, Smith and Webber will play the part of general manager to put together their ultimate All-Star team. Each analyst will draft from a pool of former All-Stars to fill out their fantasy roster. Following the show, fans will be able to log onto NBA.com and choose which analyst has the best team. The results of the fan vote will be revealed on Inside the NBA presented by Hyundai following the All-Star Game.
  • The Lost Dunks presented by GEICO: The program will look back at some of the most amazing dunks by competitors that did not win the dunk contest. The show will feature interviews with over two dozen current and former NBA All-Stars.

Fans will be able to log on to NBA.com or TNT.tv to access TNT OverTime Extra, an online mosaic player, for companion coverage of NBA All-Star 2011.

  • The player will feature four live HD streaming camera angles with DVR functionality and picture-in-picture capabilities for both Saturday and Sunday.
  • Fans can vote for which player they want the Player Cam to focus on during each quarter of the All-Star Game.
  • Viewers can also participate in a live chat via Facebook, Twitter and MySpace on the site.

Turner Sports, a division of Turner Broadcasting System, Inc., is an industry leader in televised and online sports programming, airing championship level sporting events on TBS, TNT and truTV, and managing some of the most popular sports sites on the Internet. Turner Sports’ television line-up includes the NBA, Major League Baseball, the NCAA Division I Men’s Basketball Championship, NASCAR and professional golf. The company’s digital portfolio includes SI.com, NASCAR.COM, NCAA.com, PGATOUR.COM, GOLF.com and PGA.com, as well as an accompanying collection of mobile websites and connected device apps. Turner Sports and the NBA also jointly manage NBA Digital, which includes NBA TV, NBA.com, NBA LEAGUE PASS, NBA Mobile, the NBA Game Time App, NBADLEAGUE.com and WNBA.com.

TNT, one of cable’s top-rated networks, is television’s destination for drama. Seen in 100.5 million households, the network is home to such original series as The Closer, starring Emmy® winner Kyra Sedgwick; Rizzoli & Isles, starring Angie Harmon and Sasha Alexander; Leverage, starring Timothy Hutton; Hawthorne, with Jada Pinkett Smith; Memphis Beat, with Jason Lee; Men of a Certain Age, with Ray Romano, Andre Braugher and Scott Bakula; and Southland, from Emmy®-winning producer John Wells (ER); as well as the upcoming Falling Skies, starring Noah Wyle, and Franklin & Bash, with Mark-Paul Gosselaar and Breckin Meyer. TNT also presents such powerful dramas as Bones, Supernatural, Las Vegas, Law & Order, CSI: NY, Cold Case and Numb3rs; broadcast premiere movies; compelling primetime specials, such as the Screen Actors Guild Awards®; and championship sports coverage, including NASCAR, the NBA and the NCAA men’s basketball tournament. TNT is available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

2011 NBA ALL-STAR on TNT from Staples Center in Los Angeles, California

Thursday, February 17
8 p.m. ET NBA Tip-Off presented by AutoTrader.com (Live from Hollywood, CA)
Announcers: Ernie Johnson, Charles Barkley, Kenny Smith and Chris Webber
San Antonio Spurs @ Chicago Bulls
Announcers: Dick Stockton and Mike Fratello with Lewis Johnson
10:30 p.m. ET Dallas Mavericks @ Phoenix Suns
Announcers: Marv Albert, Steve Kerr and Reggie Miller with Marty Snider
Post-Game Inside the NBA presented by Hyundai (Live from Hollywood, CA)
Announcers: Ernie Johnson, Charles Barkley, Kenny Smith and Chris Webber
Friday, February 18
9 – 11 p.m. ET T-Mobile Rookie Challenge & Youth Jam
Announcers: Kevin Harlan and Chris Webber with Craig Sager
Rookies: Eric Bledsoe (L.A. Clippers), DeMarcus Cousins (Sacramento), Derrick Favors (New Jersey), Landry Fields (New York), Blake Griffin (L.A. Clippers), Wesley Johnson Minnesota), Greg Monroe (Detroit), Gary Neal (San Antonio) and John Wall (Washington)

Sophomores: DeJuan Blair (San Antonio), DeMar DeRozan (Toronto), Stephen Curry (Golden State), Tyreke Evans (Sacramento), Taj Gibson (Chicago), Jrue Holiday (Philadelphia), Serge Ibaka (Oklahoma City), Brandon Jennings (Milwaukee) and Wesley Matthews (Portland)

11– 11:30 p.m. ET Inside the NBA presented by Hyundai
Announcers: Ernie Johnson, Charles Barkley and Kenny Smith
Saturday, February 19
5 – 6 p.m. ET NBA All-Star Game at 60
Announcers: Ernie Johnson, Charles Barkley, Kevin McHale and Chris Webber
6 – 7 p.m. ET Ultimate NBA All-Star Fantasy Draft
7 – 8 p.m. ET The Lost Dunks presented by GEICO
8 – 8:30 p.m. ET NBA Tip-Off presented by AutoTrader.com
Announcers: Ernie Johnson, Charles Barkley and Kevin McHale
8:30 – 11 p.m. ET NBA All-Star Saturday Night presented by State Farm
Haier Shooting Stars
The Haier Shooting Stars competition features four teams comprised of current NBA players, WNBA players, and former NBA players who compete in a timed, one-round shooting event featuring six shooting locations of increasing difficulty.

Announcers: Kevin Harlan, Reggie Miller and Mike Fratello with Cheryl Miller
Participants: NBA TV’s Rick Fox, TBA; TNT’s Steve Kerr, TBA; TNT’s Kenny Smith; TBA and NBA TV’s Steve Smith, TBA

Taco Bell Skills Challenge
The Taco Bell Skills Challenge will highlight four NBA players running through a timed obstacle course that will include dribbling, passing and shooting stations.

Announcers: Kevin Harlan, Reggie Miller and Mike Fratello with Cheryl Miller
Participants: Chris Paul (New Orleans) and four of the following players (based on a fan vote): Stephen Curry (Golden State), Baron Davis (L.A. Clippers), Tyreke Evans (Sacramento), Derek Fisher (L.A. Lakers), Tony Parker (San Antonio), Derrick Rose (Chicago), John Wall (Washington) and Russell Westbrook (Oklahoma City)

Foot Locker Three-Point Contest
The Foot Locker Three-Point Contest will feature six of the NBA's top long distance shooters in a two-round competition.

Announcers: Kevin Harlan, Reggie Miller and Charles Barkley with Cheryl Miller
Participants: TBA

Sprite Slam Dunk
The Sprite Slam Dunk will showcase four of The League's high-fliers in a two-round competition featuring some of the NBA’s most athletic stars.

Announcers: Kevin Harlan, Reggie Miller and Charles Barkley with Cheryl Miller
Participants: DeMar DeRozan (Toronto), Blake Griffin (L.A. Clippers), Serge Ibaka (Oklahoma City) and JaVale McGee (Washington)

Sunday, February 20
7 – 9:30 a.m. ET / 6 – 8:30 a.m. PT NBA All-Star Saturday Night presented by State Farm (Encore)

7 – 8:30 p.m. ET NBA Tip-Off presented by AutoTrader.com
Announcers: Ernie Johnson, Charles Barkley, Kevin McHale, Kenny Smith and Chris Webber

8:30 – 11 p.m. ET 2011 NBA All-Star Game presented by KIA Motors
Announcers: Marv Albert, Steve Kerr, Reggie Miller and Craig Sager
11 – 11:30 p.m. ET Inside the NBA presented by Hyundai
Announcers: Ernie Johnson, Charles Barkley, Kenny Smith and Chris Webber
11:30 p.m. – 2 a.m. ET 2011 All-Star Game presented by KIA Motors (Encore)

Source: Nielsen Media Research. Based on Live+SD. NBA Regular Season on TNT STD; 34 games vs. 31 games (10/26/2010-2/3/2011) vs. (10/27/2009-2/4/2010)

 
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