In its eighth full week of programming (2/21-27), OWN: The Oprah Winfrey Network ratings were down 9% vs. last week among women 25-54 in total day (42,000 vs. 46,000), and down 8% vs. last week among women 25-54 in primetime (77,000 vs. 84,000).
OWN which replaced Discovery Health was below Discovery Health's 2010 average of 51,000 W25-54 in Total Day, and below Discovery Health's 2010 average of 84,000 W25-54 in Prime Time during 2010.
Week of February 21-27, 2011 (Live+Same Day ratings)
SELECTED NETWORKS Prime-time Women 25-54 (Live+SD)
| Network | (000s) |
| Lifetime | 385 |
| Oxygen | 130 |
| Hallmark | 108 |
| OWN | 77 |
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SELECTED NETWORKS Total Day Women 25-54 (Live+SD)
| Network | (000s) |
| LIFE | 226 |
| HALL | 93 |
| OXYG | 73 |
| OWN | 42 |
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