OWN: Oprah Winfrey Network Ratings Fall; Still Below Discovery Health 2010 Averages

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

In its eighth full week of programming (2/21-27), OWN: The Oprah Winfrey Network ratings were down 9% vs. last week among women 25-54 in total day (42,000 vs. 46,000), and down 8% vs. last week among women 25-54 in primetime (77,000 vs. 84,000).

OWN which replaced Discovery Health was below Discovery Health’s 2010 average of 51,000 W25-54 in Total Day, and below Discovery Health’s 2010 average of 84,000 W25-54 in Prime Time during 2010.

Week of  February 21-27, 2011 (Live+Same Day ratings)

SELECTED NETWORKS Prime-time Women 25-54 (Live+SD)

Network (000s)
Lifetime 385
Oxygen 130
Hallmark 108
OWN 77


SELECTED NETWORKS Total Day Women 25-54 (Live+SD)

Network (000s)
LIFE 226
HALL 93
OXYG 73
OWN 42
04
blog comments powered by Disqus