ABC Daytime Ratings: ‘The View,’ ‘One Life To Live,’ ‘General Hospital’ & More

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via press release:

ABC Ranks as Daytime’s No. 1 Network Among Women 18-49

“General Hospital” is Daytime’s No. 1 Program in Women 18-49 for the 1st Time Since October 08, Driven by James Franco’s Return and the Lead-Up to Sonny and Brenda’s Anticipated Wedding; Ranks No. 1 for the 2nd Straight Week in Women 18-34

“General Hospital” Hits a Near 4-Month High in Women 18-34 and an 8-Week High

in Women 18-49; Posts its 2nd-Best Week of the Season in Women 18-49

ABC Claims 3 of the Week’s Top 5 Programs in Daytime in Women 18-49

With “General Hospital,” “The View” and “One Life to Live”

ABC Daytime

 

  • ABC stood as Daytime’s No. 1 network among Women 18-34 (0.6 rating/216,000 – tie) and Women 18-49 (1.1 rating/721,000 – tie).

 

  • “General Hospital” ranked as Daytime’s No. 1 program in Women 18-49 (1.3 rating/874,000 – tie) for the first time since the week of October 27, 2008, and ranked No. 1 for the 2nd consecutive week among Women 18-34 (0.8 rating/267,000).

 

  • This week stood as “General Hospital’s” most-watched week in nearly 4 months in Women 18-34 and in 8 weeks in Women 18-49 – since weeks of 11/8/10 and 12/27/10, respectively. In addition, this was the show’s 2nd-most-watched week of the season in key Women 18-49.

 

  • ABC aired 3 of Daytime’s Top 5 programs in Women 18-49: “General Hospital” (No. 1T – 1.3 rating/874,000), “The View” (No. 3 – 1.1 rating/763,000) andOne Life to Live” (No. 5T – 1.0 rating/670,000).

 

Following are the Daytime Lineup averages, plus Top 5 Programs Ranks

Daytime Rank:        Total Viewers Women 18-49 (Rtg/000s)

No. 1 CBS   3.63 million        No. 1T NBC    1.1/739,000

No. 2 ABC   2.97 million No. 1T ABC    1.1/721,000

No. 3 NBC   2.76 million        No. 3  CBS    0.9/617,000

Top 5 Daytime Programs in Women 18-49 (rank based on rating)

Program Net Rtg/000s

General Hospital           ABC           1.3/874,000

The Young & the Restless   CBS           1.3/864,000

The View                  ABC            1.2/763,000

Days of Our Lives              NBC            1.1/739,000

One Life to Live           ABC           1.0/670,000

Price is Right 1/2        CBS            1.0/670,000

Source: NTI, Live + Same Day:  Week of 2/21/11. All ranks/ties based on rating unless otherwise noted. ”Price is Right” = 11:00 a.m. – 12:00 p.m.

 

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