Discovery Channel #1 Cable Network; ‘Sons Of Guns’ #1 Cable Program Among Men In Wednesday Primetime

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

DISCOVERY CHANNEL #1 CABLE NETWORK; SONS OF GUNS #1 CABLE PROGRAM AMONG MEN IN WEDNESDAY PRIMETIME
On Wednesday, March 2, 2011, Discovery Channel was the #1 cable network during primetime for M25-54 ratings and delivery (no exclusions).

The 9:30PM premiere of Discovery Channel’s SONS OF GUNS, Machine Gun Mania/The New Guy, was the #1 ad-supported cable program during primetime (no exclusions), among M25-54, M18-49, and M18-34, delivering 2.2 million viewers (P2+). Leading into that telecast was the 9PM premiere of ATV Gun/Help Wanted at Red Jacket, which was the #3 ad-supported cable program during primetime (no exclusions), among M25-54, delivering 1.79 million viewers (P2+).

Further, the 10PM premiere of DESERT CAR KINGS, Chevelle $$, was the #5 ad-supported cable program during primetime (no exclusions), among M25-54, delivering 1.6 million viewers (P2+). The premieres of SONS OF GUNS and DESERT CAR KINGS posted double-digit gains in ALL KEY DEMOS, compared to their respective year-ago time slots (Mar ’10).

blog comments powered by Disqus