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Cable News Ratings for Saturday-Sunday, March 19-20, 2011

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March 22nd, 2011

Live + Same Day Cable News Ratings for Saturday & Sunday, March 19-20, 2011

Saturday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC 1,132 313 540
CNN 1,098 418 592
MSNBC 486 187 266
CNBC 204 85 125
HLN 250 96 120
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC 1,450 353 660
CNN 1,701 678 884
MSNBC 518 254 313
CNBC 284 113 167
HLN 395 126 155
Sunday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC 1,078 293 518
CNN 980 362 531
MSNBC 404 195 219
CNBC 193 83 96
HLN 234 91 122
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC 1,314 344 622
CNN 1,364 442 649
MSNBC 537 298 313
CNBC 246 101 122
HLN 177 57 84

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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of October, 2010)

CNN/HLN: 100.88 million HHs

CNBC: 98.38 million HHs

FNC: 99.06 million HHs

MSNBC: 95.41 million HHs

Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

 
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