Late Night TV Ratings Week: "Late Show," "Nightline" Up; "Tonight Show" Even; "Conan," "Daily Show" Repeats Down

Categories: Late Night TV Ratings

Written By

March 24th, 2011

The late night TV ratings scorecard is where we chart the ups and downs across a portion of the late night TV landscape on a weekly basis.

For the week of March 14-18, 2011 compared to the previous week:

  • NBC's Tonight Show (Leno) was even vs. repeats last week with a 0.9 adults 18-49 rating.
  • CBS's Late Show (Letterman) was up 0.1 point vs. repeats last week to a 0.9 adults 18-49 rating. (Thurs, Fri Late Shows excluded because of NCAA overruns)
  • ABC's Nightline was up 0.1 point to a 1.0 adults 18-49 rating.
  • TBS' Conan was down 0.2 points in repeats to a 0.4 adults 18-49 rating.
  • Comedy Central's Daily Show (Stewart) was down 0.3 points in repeats to a 0.4 adults 18-49 rating.

Those looking for the final tally/chart of Jay vs. Conan Tonight Show ratings click here.

The chart shows the late night adults 18-49 weekly average ratings beginning the first week of 2011.

Because of network, timeslot and running time differences, these ratings comparisons are necessarily somewhat apples to oranges. The Tonight Show and The Late Show run 11:35p-12:35a, Nightline runs 11:35p-12:00a, Conan runs 11:00p-12:00a, and The Daily Show runs 11:00-11:30p. Here's a limited look at the advantage the earlier/shorter shows have in the ratings PR battle.

Assumptions are that the broadcast networks are in substantially all of the 115.9 million US TV households. TBS is in 101 million households, Comedy Central is in 99 million.

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