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Fox News Nearly Tops CNN+MSNBC On Libya Address, Cable News Ratings for Monday, March 28, 2011

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March 30th, 2011

Here's the breakdown for just the period during the President's Libya address:

MONDAY  NIGHT: Obama’s Speech (7:30-8:00 PM)
FNC: 2,849,000 viewers (801,000 in 25-54)
CNN: 1,654,000 (514,000)
MSNBC: 1,255,000 (354,000)
HLN: 236,000 (70,000)

Live + Same Day Cable News Daily Ratings for March 28, 2011

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC 1,298 359 651
CNN 642 216 309
MSNBC 458 127 211
CNBC 177 50 85
HLN 206 82 114
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC 2,526 717 1,287
CNN 1,069 340 469
MSNBC 1,011 308 447
CNBC 215 89 107
HLN 305 94 122
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends 1,058 391 646
CNN American Morning 397 147 214
MSNBC Morning Joe 397 114 201
CNBC Squawk Box 144 58 108
HLN Morning Express w/ Meade 254 137 186
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC GLENN BECK 2,091 528 954
CNN Situation Room 778 254 352
MSNBC Hardball WITH C. MATTHEWS 536 85 207
CNBC FAST MONEY 170 42 61
HLN SHOWBIZ TONIGHT 193 70 93
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER 2,212 503 1,007
CNN Situation Room 819 265 373
MSNBC MSNBC LIVE 564 121 244
CNBC Mad Money 195 49 93
HLN Prime News 235 90 146
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC PRES ADDRESS-LIBYA 2,841 804 1,426
FNC The Fox Report W/S.SMITH 2,193 593 1,216
CNN John King USA 888 305 377
CNN OBAMA ADDR: LIBYA 1,679 522 719
CNN OBAMA LIBYA ANALYSIS 1,713 519 777
MSNBC Hardball WITH C. MATTHEWS 838 228 390
MSNBC PRESIDENTIAL ADDRESS 1,267 357 565
CNBC Kudlow Report 180 47 84
HLN ISSUES 252 74 146
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR 3,428 925 1,755
CNN OBAMA LIBYA ANALYSIS 1,341 389 568
MSNBC Last Word W/ L. ODONNELL 1,119 371 521
CNBC TRUTH ABOUT SHOPLIFTING 252 92 128
HLN Nancy Grace 333 72 124
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC Hannity 2,273 673 1,160
CNN Piers Morgan Tonight 841 275 353
MSNBC Rachel Maddow Show 1,014 341 461
CNBC BIO: BEN & JERRYS 217 94 106
HLN Nancy Grace-MISSING 299 89 111
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA 1,857 552 938
CNN Anderson Cooper 360 1,030 358 490
MSNBC Ed Show 899 213 357
CNBC BIO: RICHARD BRANSON 176 82 88
HLN Joy Behar 306 126 139
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR 1,345 490 746
CNN Anderson Cooper 360 679 317 376
MSNBC MSNBC SPECIAL PROGRAMMING 530 176 282
CNBC Mad Money 74 22 31
HLN SHOWBIZ TONIGHT 267 119 164

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of October, 2010)

CNN/HLN: 100.88 million HHs

CNBC: 98.38 million HHs

FNC: 99.06  million HHs

MSNBC: 95.41 million HHs

Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

 
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