Soap Opera Ratings: ‘General Hospital’ Up Big With Women 18-49 For The Week

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Ratings for the week March 21-25, 2011

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,538,000 (-196,000/-641,000)
2. GH 2,869,000 (+276,000/+233,000) *
3. B&B 2,819,000 (-129,000/-368,000)
4. OLTL 2,511,000 (+84,000/+176,000)
5. AMC 2,375,000 (-1,000/-21,000)
6. DAYS 2,361,000 (+45,000/-410,000)

* Last time GH in 2nd place was March 21-25, 2005

Households
1. Y&R 3.3/11 (-.1/-.4)
2. GH 2.1/7 (+.2/+.2)
2. B&B 2.1/7 (same/-.2)
4. OLTL 1.9/6 (+.1/+.2)
5. AMC 1.8/6 (same/same)
6. DAYS 1.7/6 (same/-.3) <—- ties low (2nd straight week)

Women 18-49 Viewers
1. Y&R 929,000 (+22,000/-251,000)
2. GH 880,000 (+150,000/-40,000)
3. DAYS 659,000 (+63,000/-68,000)
4. OLTL 623,000 (+24,000/-66,000)
5. B&B 588,000 (-40,000/-72,000)
6. AMC 513,000 (-35,000/-112,000)

Women 18-49 Rating
1. Y&R 1.4/10 (same/-.4)
2. GH 1.3/9 (+.2/-.1)
3. DAYS 1.0/7 (+.1/-.1)
4. B&B 0.9/6 (-.1/-.1)
4. OLTL 0.9/6 (same/-.1)
6. AMC 0.8/5 (same/-.1)

All ratings are Live+Same Day DVR viewing.

Source: Soap Opera Network

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives, OLTL = One Life to Live, AMC = All My Children.

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

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