Cable News Ratings for Saturday-Sunday, April 2-3, 2011



Live + Same Day Cable News Ratings for Saturday & Sunday, April 2-3, 2011

Saturday:

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC 739 183 351
CNN 472 156 233
MSNBC 375 182 210
CNBC 208 81 121
FBN 39 11 21
HLN 254 97 149
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC 781 124 296
CNN 614 169 313
MSNBC 394 206 237
CNBC 272 83 141
FBN 81 23 43
HLN 284 72 148

Sunday

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC 759 188 365
CNN 460 161 241
MSNBC 369 179 189
CNBC 198 111 105
FBN 27 9 15
HLN 214 96 128
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC 1,000 126 365
CNN 600 252 332
MSNBC 446 213 256
CNBC 179 88 100
FBN 51 9 18
HLN 103 42 51

Note that MSNBC weekend programming after noon isn’t live news like their weekday programming. It’s specials and documentaries.

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of October, 2010)

CNN/HLN: 100.88 million HHs

CNBC: 98.38 million HHs

FNC: 99.06 million HHs

MSNBC: 95.41 million HHs

Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

blog comments powered by Disqus